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April 10, 2025 9:00 AM
EDT
•
WASHINGTON, DC

Apple, McDonald’s, Amazon and Coca-Cola Top OAAA’s 2024 MegaBrands Report as Out of Home Advertising Surges

The Out of Home Advertising Association of America (OAAA) today released its 2024 MegaBrands and 2024 OOH Advertising Facts & Figures reports, revealing how the world’s most influential brands and fastest-growing categories are embracing out of home (OOH) as a high-impact, performance-driven media channel.

Together, the reports highlight the companies fueling OOH’s evolution, from Fortune 100 leaders like Amazon and Apple to a new wave of direct-to-consumer brands and digitally native disruptors. The reports also shed light on category-level growth, shifting advertiser trends, and a growing reliance on digital formats and programmatic strategies.

“These reports paint a clear picture that OOH isn’t just growing, it’s evolving — and the brands leading the charge are doing so with intention, creativity and measurable impact,” said Anna Bager, President and CEO, OAAA. “From local businesses to global icons, advertisers are embracing the scale, flexibility and cultural power of OOH.”

MegaBrands That Moved the Market

The 2024 MegaBrands report is led by Apple, McDonald’s, Amazon, Coca-Cola, and Verizon, with Apple retaining the top spot for the third consecutive year. These brands were joined by cultural and category leaders including Netflix, Samsung, Disney, Google, Paramount, and Meta, reflecting how OOH continues to serve as a key driver of visibility and relevance.

Top five OOH advertisers in 2024:

  • Apple – $68.3 million
  • McDonald’s – $61.0 million
  • Amazon – $55.1 million
  • Coca-Cola – $46.8 million
  • Verizon – $44.2 million

The list also features a large number of direct-to-consumer brands, as digitally native companies continue to embrace OOH to build awareness and drive real-world engagement. In total, 13 advertisers more than doubled their OOH spend, and 60 percent of the top 100 increased investment year-over-year.

Brands with the largest year-over-year increases:

  • Stripe – up 823,951,800 percent
  • Old Navy – up 10,954 percent
  • Honda – up 456 percent
  • Nike – up 443 percent
  • Hotels.com – up 389 percent

Over 25 percent of brands on the list are tech or DTC-driven, including rising players like Doordash, Instacart, Cash App, and Roku, which climbed the rankings or appeared for the first time in 2024.

OOH’s Biggest Category Surges and Digital Gains

While the MegaBrands list shows who is spending, the 2024 Facts & Figures report offers insight into where and how. Among the standout trends:

  • Legal Services was the fastest-growing category in 2024, with a 16 percent increase in OOH spend
  • Chain Food Stores & Supermarkets increased investment by 15 percent, followed closely by Hospitals & Clinics and Domestic Hotels & Resorts
  • Quick-Service Restaurants, Consumer Banking, and Colleges & Universities also ranked among the top 10 product categories for OOH spend
  • Digital OOH (DOOH) accounted for 34 percent of total spend, reflecting its growing adoption among performance-focused advertisers
  • Apparel, Online Travel Services, and Motion Pictures appeared in the Top 25 OOH categories — indicating momentum from ecommerce, tourism recovery, and theatrical releases
  • Wireless Telecom Providers and Computer Software both posted solid gains, underscoring OOH’s utility for tech and connectivity brands
  • Religious and Humanitarian Organizations also made the Top 25 — a unique indicator of OOH’s reach beyond traditional commercial categories

These trends reinforce how advertisers across sectors, from healthcare and retail to travel and technology, are leveraging OOH for its targeting power, creative impact, and ability to reach audiences at scale.

MegaBrands to Headline the 2025 OOH Media Conference

Many of the brands featured in both reports will take the stage at the 2025 OOH Media Conference, May 5–7 in Boston. Confirmed speakers include leaders from Cracker Barrel, Kraft Heinz, AstraZeneca, Bose, HubSpot and New Balance. In addition, American Express — a longtime creative leader in OOH — will be inducted into the OBIE Hall of Fame at this year’s conference.

  • Cracker Barrel, ranked No. 16 among MegaBrands, will speak on blending nostalgia with modern outdoor strategy
  • AstraZeneca, also in the Top 100, will present a case study on programmatic DOOH in healthcare

For more information about the 2024 Facts and Figures and MegaBrands reports, please contact Steve Nicklin at snicklin@oaaa.org or 202-833-5566.

About Out of Home Advertising Association of America (OAAA)

The Out of Home Advertising Association of America (OAAA) is the national trade association for the entire out of home (OOH) advertising industry. OAAA represents over 850 members, including leading media companies, advertisers, agencies, ad-tech providers, and suppliers. OOH media includes billboards, street furniture, transit, place-based media, and digital formats (DOOH) across every sector of the channel. OAAA is the unifying voice for the industry, the authoritative thought leader, and the passionate advocate for advancing OOH advertising in the United States. The legislative unit of OAAA advocates for the responsible growth of OOH with federal, state, and local governments. OAAA-member media companies donate over $500 million annually in public service advertising. Founded in 1891, OAAA is headquartered in Washington, DC, with offices in New York City. For more information, visit https://oaaa.org.

Media Contact

Cassady Nordeen
cassady@purposenorthamerica.com

April 8, 2025 2:07 PM
EDT
•
BRENHAM, TX

Texas Property Gains National Attention on Unlisted

Nestled in the wildflower-filled hills just outside Brenham, Texas, Swallow Hill Farm isn’t your typical country home—and its story is now reaching buyers in a whole new way. Homeowners Ashley and Jacob Hoppen recently created a standout property profile for their beloved farm on Unlisted, a rising real estate platform that’s turning heads by helping sellers connect with buyers privately and personally—no public listing required.

The Hoppens' profile for Swallow Hill Farm quickly caught the attention of the Unlisted team, earning praise for the way it highlights not just the home, but the lifestyle and story behind it.

“We’ve seen some beautiful homes on Unlisted, but Ashley’s profile for Swallow Hill Farm absolutely blew us away,” said Katie Hill, founder of Unlisted. “She captured everything that makes the property special—from its serene Texas Hill Country setting to its thoughtful design—and shared it in a way that’s authentic and compelling. It’s the kind of property buyers dream about.”

A Brenham Treasure with a Story to Tell

Tucked away in the heart of Washington County, Swallow Hill Farm offers the kind of charm you can’t capture in a few lines on a real estate listing. Through Unlisted, the Hoppens shared not just high-quality, beautiful photos, but details about the home’s history, the land, the renovations they’ve poured love into, and what life on the farm really feels like.

“There’s something magical about this place,” Ashley Hoppen shared. “We wanted to create a profile that gave people a real sense of what it’s like to wake up here, to walk the land, to sit on the porch as the sun sets. Unlisted gave us a way to do that.”

An Off-Market Opportunity for Buyers

Swallow Hill Farm isn’t publicly listed—yet. The Hoppens plan to sell in May, but in the meantime, interested buyers can view the farm’s profile on Unlisted and reach out directly to learn more. It’s a unique opportunity to explore one of Brenham’s most picturesque homes before it ever hits the open market.

View the profile of Swallow Hill Farm on Unlisted here.

Community Roots, Modern Tools

Located just down the road from Brenham’s historic downtown, minutes from Blue Bell Creamery, and a short drive to Round Top, Swallow Hill Farm offers both peaceful seclusion and convenient access to everything that makes Washington County special. And for the Hoppens, using Unlisted wasn’t just about selling—it was about honoring the spirit of the home.

“We wanted to do this differently,” added Ashley Hoppen. “Unlisted let us share not just what the home is, but what it means to us. And we hope that comes through to the right buyer.”

A New Way for Homeowners to Share Their Homes

The Hoppens' success with Unlisted is part of a growing trend: homeowners seeking a more thoughtful, less pressured way to explore selling. Whether ready to move or simply curious about interest, platforms like Unlisted allow homeowners to tell their home’s story on their terms.

“Our goal is to help people share the soul of their home,” said Hill. “Swallow Hill Farm shows what’s possible when homeowners lead with story, not just square footage.”

To learn more or to create your own home profile, visit UnlistedHomes.com.

About Unlisted

Unlisted is an AI-powered real estate technology platform designed to reveal off-market property opportunities. By leveraging machine learning, the company creates more dynamic, efficient market opportunities for buyers, sellers, and real estate professionals. For more information, visit https://unlistedhomes.com.

Media Contact

Sophia Jacomet
sophia@unlistedinc.com

April 8, 2025 1:59 PM
EDT
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CHICAGO, IL

Motion for Expedited Discovery in Jane Doe v. Weiss et al. to Protect and Inform Victims of Privacy Breach

Today, Parker Stinar, Managing Partner of Stinar Gould Grieco & Hensley, PLLC, filed a Motion for Expedited Discovery with the United States District Court for the Eastern District of Michigan to speed up discovery in the case of Jane Doe v. Weiss et al. so victims can be informed of potential exposure and protect themselves. This case involves the illegal access of personal and intimate data of over 150,000 athletes across the country, including current and former female athletes from the University of Michigan.

"The University of Michigan continues to fail and betray their current and former female athletes by not notifying them that a University of Michigan 'flaw' in their computer network led to their information being compromised. Young current or former female student-athletes across the country have had their personal and intimate information stolen, and they deserve to know immediately what was compromised so they can take the appropriate steps to protect themselves and secure their identities," said Stinar, lead attorney for the plaintiffs.

The case centers around Matthew Weiss, a former University of Michigan quarterback coach, who was arrested for illegally accessing more than 3,000 University of Michigan athletes' personal information, including sensitive data such as Social Security numbers, dates of birth, and intimate photos and videos. 

Additionally, over 150,000 other collegiate athletes nationwide were similarly affected. Weiss' actions have raised grave concerns about the handling of personal data by both the university and the athletics department.

Despite knowing about the compromised data since at least 2022, the University of Michigan has failed to notify the affected students and alumni about the breach, leaving them in the dark about the potential misuse of their information. Stinar's motion seeks to expedite discovery in order to protect the rights of those whose personal identifying information, photos, and videos may have been sold or shared on the dark web or distributed to unauthorized parties.

Stinar, alongside his litigation team from Stinar Gould Grieco & Hensley, Bailey Glasser, and Wagstaff Law, is committed to holding the University of Michigan accountable for its institutional failures and ensuring justice for the individuals whose lives have been irrevocably impacted by this breach of trust and privacy.

"We are committed to protecting all individuals affected by this breach and demanding accountability from both Matthew Weiss and the University of Michigan," added Stinar. "The urgency of this situation cannot be overstated, and we will continue to fight for the victims who deserve justice."

About Stinar Gould Grieco & Hensley, PLLC

Stinar Gould Grieco & Hensley, PLLC is a law firm dedicated to protecting the rights of individuals in complex litigation matters. The firm has extensive experience in class action lawsuits, privacy law, and representing victims of institutional failures. Managing Partner, Parker Stinar, previously led the University of Michigan/Robert Anderson sexual abuse matter which resolved for $490 million dollars for more than 1,000 individuals. For more information, visit https://www.sgghlaw.com.

Media Contact

Lynn Smith
lynn@lynnsmithtv.com

April 8, 2025 8:45 AM
EDT
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PHOENIX, AZ

VIVAZEN Launches New Botanical Gummy Line: Feel Great™ Function Meets Great Taste

VIVAZEN, the trusted name in functional plant-based supplements, is proud to announce the launch of its all-new Botanical Gummies—a tasty, convenient, and effective way to help support energy, focus, relaxation, and mood. Backed by the same plant-powered benefits Everyday Heroes™ have come to love, the new gummies deliver the feel-good function of VIVAZEN in a chewable format that fits any lifestyle.

Available now at feelgreatbotanics.com, VIVAZEN Botanical Gummies come in three functional options:

  • Energy + Focus (Berry Bliss): From busy schedules to big goals, stay sharp and energized with this clarity-boosting blend. Whether you're powering through a workout, tackling a big project, or just need to bring your A-game, this berry-awesome gummy delivers the same functional kick as our best-selling Energy + Focus shot—now in a tasty chew.
  • Stress Relief (Cider Crush): Made with a unique blend of botanicals that may help support your body’s natural response to stress. Smooth, crisp, and calming—Stress Relief gummies are your go-to for taking the edge off when the pressure’s on.
  • Relax + Unwind (Citrus Chill): Become a Zen master in 20 minutes. When it’s time to shut off the noise and reclaim your calm, Relax + Unwind gummies may help you find your peace and bring it with you anywhere.

All formulas feature botanically active ingredients and are available in great-tasting flavors—no harsh aftertaste, just clean, craveable chews that make it easier than ever to Feel Great™.

“Our customers wanted a way to experience the benefits of VIVAZEN without taking a shot,” said Jerry Barker, VP of Innovation at VIVAZEN. “With these gummies, we’ve created something that’s tasty, portable, and powerful—a new format that fits seamlessly into your daily routine.”

Why fans are loving VIVAZEN Botanical Gummies:

  • Great new taste: No more compromise—just flavorful, plant-powered goodness.
  • Convenient packs: Grab-and-go pouches for on-the-move support.
  • Three functional options: Choose what you need, when you need it.
  • Try-all variety pack: The perfect intro for new users or gift for your wellness-curious friends.

Whether you're managing stress at work, gearing up for a workout, or just looking for a better way to balance your day, VIVAZEN Botanical Gummies are your new feel-good ritual—plant-based, purpose-driven, and made for real life.

Disclaimer: VIVAZEN products are not intended to diagnose, treat, cure or prevent any disease and these statements have not been evaluated by the FDA.

About VIVAZEN

VIVAZEN fuels Everyday Heroes™ with the power of plants. For over a decade, we've delivered trusted, high-quality botanical supplements that help people power through, focus up, chill out, and boost their mood—without compromise. Rooted in centuries of herbal wisdom and backed by modern innovation, VIVAZEN is a functional, feel-good alternative for those who want to live—and feel—on their own terms. Join the millions who trust VIVAZEN to Feel Great™, naturally and visit https://feelgreatbotanics.com.

Media Contact

Natalie Gershon
press@vivazen.com

April 7, 2025 7:38 PM
EDT
•
MIAMI, FL

Miami AI Agent Summit, Co-Hosted by Miami AI Hub and CrewAI, Sells Out and Sets the Stage for the Future of Agentic AI

The inaugural Miami AI Agent Summit, hosted by Miami AI Hub in collaboration with CrewAI, drew a sold-out crowd of over 250 founders, engineers, enterprise leaders, creators, and investors to The LAB Miami on Saturday, April 5. The event marked a pivotal moment in the city’s growing tech scene, establishing Miami as a rising epicenter for AI innovation.

Opening remarks were delivered by Burhan Sebin, founder of Miami AI Hub, who set the tone with an inspiring vision for the future of Miami’s tech landscape. He reaffirmed his mission to position the city as a global hub for responsible and accessible AI development. Through his leadership at Miami AI Hub, he has united startups, corporate partners, and technologists in a collaborative space designed to unlock AI’s potential across disciplines and industries. He also works to establish strong AI ecosystem linkages between the United States, Europe, and Latin America.

João (Joe) Moura, CEO of CrewAI, followed with a bold vision for agent-native organizations and announced several major initiatives, including the launch of the CrewAI Job Board, a new Agent Marketplace, and early traction with enterprise.

The day featured four high-impact sessions:

Fireside Chat: The State of Agentic AI & Open Source

Clem Delangue, CEO of Hugging Face, joined Greg Isenberg, CEO of Late Checkout, in a candid conversation that blended technical insight with humor. Delangue highlighted the importance of building agents “just for fun” as a low-friction path to innovation. Isenberg underscored the rise of solo founders with agent teams, predicting, "The next billion-dollar startup will be one person with a fleet of AI agents.”

AI Agent Infrastructure

Moderated by Burhan Sebin, this panel explored how agentic workflows are built, scaled, and trusted. Panelists Garrett Rowe (NeuralSeek), Ryan Doan (Outrival AI), and Lou Mata (Mainframe) shared insights into orchestration, memory, user trust, and the real-time challenges of deploying AI agents in complex environments.

Enterprise Adoption & Investment

This enterprise-focused session brought together Ed Sim, Partner at Boldstart Ventures, and Hernan Londono, Ph.D., Chief Innovation Strategist at Lenovo, moderated by Ayal Stern of The LAB Miami.

Ed Sim emphasized the need for strong founder-market fit in early-stage AI startups, while Hernan discussed how global enterprises are navigating the AI adoption curve.

Real-World Use Cases

The final panel, moderated by Iman Oubou, Co-Founder of Vocable AI, featured Trevor Lee (Myko AI) and Peter Yared (InCountry). From content creation to field sales and compliance-heavy industries, panelists shared their experience with real-world implementations.

Final thoughts were delivered by Burhan Sebin, who reflected on the energy and momentum sparked by the gathering:

“This wasn’t just an event, it was a movement,” said Sebin. “We’re proud to have brought this community together to shape the next generation of AI right here in Miami. And we will expand to other cities across the U.S. and beyond.”

The Miami AI Agent Summit’s success was made possible by the tireless efforts of the Miami AI Hub volunteer team, and the generous support of CrewAI, Atlas Space, Late Checkout, EZ Newswire, 4A Labs, and The LAB Miami.

About Miami AI Hub

Miami AI Hub fosters innovation and collaboration in artificial intelligence within the city’s vibrant tech ecosystem. Its mission is to make Miami a global AI powerhouse and to build bridges across the AI ecosystems of the United States, Italy, Spain, and Latin America.

Miami AI Hub has convened over 4,000+ participants, supported more than 50 AI startup showcases, and hosted speakers from major companies including NVIDIA, Apple, Google, AWS, and others. As an innovation catalyst, the Hub champions AI solutions that improve lives and transform industries. As a community platform, it brings together enthusiasts and experts to grow a shared knowledge base. And as a startup launchpad, it supports early-stage ventures with mentorship, funding access, and growth resources.

For more information, visit https://www.miamiaihub.com.

Media Contact

Cigdem Oztabak
cigdem@pirix.co

April 7, 2025 12:45 PM
EDT
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ALMATY, Kazakhstan

HYDE Develops Coffee Supply Chain Optimization System

HYDE announces the development of a new system aimed at simplifying and optimizing coffee supply chain management for businesses around the globe.

The new solution addresses major industry challenges, including fragmented logistics, inconsistent product quality, and complex international coordination. By leveraging advanced technologies such as machine learning, real-time analytics, and predictive algorithms, Baburov and his team are creating a transparent and efficient platform to optimize procurement, transportation, inventory management, and quality control.

“Our goal is to eliminate unnecessary complexity and inefficiency from coffee supply processes,” said Sergey Baburov, founder and strategic leader of the project. “We believe that by providing producers, distributors, and retailers with a unified management platform, we can not only reduce operational costs but also enhance the sustainability and predictability of coffee trade.”

The platform under development includes intelligent demand forecasting, supplier performance monitoring, automated document management, and full supply chain transparency. It will be available to both small roasting companies and large international operators.

HYDE’s initiative has already drawn the attention of industry leaders and potential partners, who see the project as a breakthrough in solving long-standing logistical challenges. The first pilot programs are scheduled to launch by the end of this year, with full implementation expected in 2026.

About HYDE

HYDE is a producer and supplier of premium coffee. Founded in 2023, the company is driven by a team of 15 experts in the art of coffee craftsmanship. HYDE combines carefully selected varieties of Arabica and Robusta with proprietary roasting technologies to reveal new dimensions of flavor in every cup. The company meticulously controls every step of the coffee journey — from plantations in Brazil to gentle roasting at its own production facility. For more information, visit https://hydecoffee.kz.

Media Contact

Sergey Baburov
pr@hydecoffee.kz
+7 707 942 9922

April 7, 2025 11:37 AM
EDT
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KYIV, Ukraine

Foxtrot Becomes One of the First Electronics Retailers in Ukraine to Launch Barrier-Free Initiative for the Deaf Community

Foxtrot, a leading Ukrainian retailer of home appliances and electronics, has officially launched a pioneering accessibility project, becoming one of the first in its sector to create a barrier-free shopping environment for people with hearing impairments.

The initiative — titled "Barrier-Free Foxtrot" — focuses on creating equal customer service opportunities for the deaf and hard of hearing. As part of the project, Foxtrot has integrated remote sign language interpretation services in its stores and online, ensuring accessible communication for all.

"Our goal is to make the Foxtrot experience inclusive for everyone, regardless of physical limitations," said Oleksandr Fredir, a representative of the company's CSR team. "Accessibility is not a trend — it's a necessity."

Project Highlights

Launched: June 2023 (pilot); scaled in 2023–2024.

Coverage:

  • Offline: 30 stores in 14 cities now equipped with interpretation service points.
  • Online: Sign language interpretation fully integrated into the e-commerce platform.

Impact:

  • Over 200 offline and 100+ online consultations provided monthly.
  • Trained staff on inclusive communication and customer care.

In addition to communication tools, Foxtrot began redesigning store spaces in 2024 to improve physical accessibility. New service hubs have been adapted for wheelchair users, and tactile navigation systems have been installed. These features are already in place in stores located in Odesa, Bila Tserkva, Ivano-Frankivsk, and Zaporizhzhia.

Recognition:

The project has already received several national and international awards, including:

  • Silver: Best Inclusive Approach, UCXE Awards 2024 (Ukraine);
  • Silver: Society Category, Partnership for Sustainability Award 2024 (UN Global Compact Network Ukraine);
  • Gold: Diversity & Inclusion, HR Brand Ukraine 2024;
  • Special Distinction: Business Without Barriers community, under the initiative of First Lady Olena Zelenska.

Foxtrot plans to continue expanding its barrier-free efforts across Ukraine, aiming to set a new national standard for inclusivity in retail.

About Foxtrot

Foxtrot is one of Ukraine’s leading retail chains for electronics and home appliances, operating both online and offline. In 2024, the company celebrated its 30th anniversary, having started its journey with the opening of its first store in Kharkiv in 1994. In 1997, the brand became an official retail chain and opened its first supermarket in Kyiv, located at 48 Degtyarivska Street.

As of April 2025, Foxtrot comprises 125 stores in 67 cities across Ukraine, including front-line cities such as Sloviansk, Kramatorsk, and Kherson. The company also operates an online store, Foxtrot.ua, and a mobile application. Foxtrot is a member of Euronics, the largest electronics purchasing alliance in Europe.

Service centers operate in more than 60 cities, including 3 under the proprietary brand “Nash Servis.” Recognized for its resilience and leadership, Foxtrot was named one of the Top 30 Most Resilient Private Companies in Ukraine by Forbes Ukraine in 2022.

By early 2025, 75% of the store network had been refurbished, with over 20 new stores opened — including five in Chernihiv, Stryi, Kryvyi Rih, Ivano-Frankivsk, and Zaporizhzhia. In Dnipro, the store in the Appolo shopping mall was restored after damage. The retail network adopted a refreshed visual style with ethnic Ukrainian motifs, and a unique Apple brand zone was launched at the Ocean Plaza shopping mall in Kyiv.

In 2024, Foxtrot introduced the “HOCHU!” concept — a convenient shopping format that helps customers quickly find products that match their preferences. Items marked with “HOCHU!” are selected based on high-quality standards, user popularity, and favorable purchase conditions: competitive pricing, cashback options, delivery, and installment plans.

For more information, visit: https://www.foxtrot.ua

Media Contact

Oleksandr Fredir
info@foxtrot.com.ua

April 7, 2025 7:57 AM
EDT
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TALLINN, Estonia

Match-Prime and Your Bourse Partner to Offer All-in-One Liquidity and Technology Solutions for Brokers

Match-Prime, a Prime of Prime liquidity provider, has announced a strategic partnership with Your Bourse, a top-tier provider of ultra-low latency trade execution, risk management, and MT4/MT5 integration solutions. This collaboration is set to enhance Match-Prime’s already diverse liquidity offerings while providing brokers with easy access to Your Bourse’s remarkable technology suite at no additional cost when using Match-Prime as a liquidity provider.

Retail brokers, professional traders, and institutional clients can make use of an end-to-end liquidity and execution solution that optimizes trade flow, enhances operational efficiency, and maximises profitability.

Match-Prime stands out as a leading, CySEC-regulated liquidity provider, supporting professional clients and institutions within the forex and Crypto CFD markets. The company’s offering combines deep, multi-asset liquidity for over 2,000 instruments with low-latency connectivity, low spreads and negative balance protection.

Drawing on extensive industry experience from both provider and broker perspectives, Match-Prime delivers custom solutions to help meet targeted business goals, regardless of the client’s scale or complexity. Their ecosystem is built on an advanced institutional trading platform, Match-Trader PRO, known for its speed and reliability. A close collaboration with its creator—Match-Trade Technologies—guarantees a dynamic, adaptable solution that’s constantly refined to market demands.

Recently, Match-Prime has launched an enhanced crypto CFD liquidity offering specifically designed for forex brokers. With the growing demand for cryptocurrency trading, the LP utilised its risk management systems to provide clients with considerably higher leverage. Match-Prime has transformed the sector with groundbreaking 1:50 leverage for BTC and ETH, along with a Net Open Position of 50M, offering similarly advantageous conditions for other major cryptocurrencies. In addition to these competitive leverage terms, Match-Prime maintains its market swaps and offers liquidity for more than 50 crypto pairs, positioning itself as one of the strongest liquidity providers in the market. The offering caters to both small brokers and major players, delivering the flexibility and reliability required to handle substantial trading volumes without compromising quality or performance.

Your Broker Capabilities, Enhanced With Peak Performing Technology

With a focus on performance, stability, and smooth integration, Your Bourse’s technology provides brokers with:

  • Ultra-fast trade execution through its Matching & Pricing Engine, guaranteeing 2-microsecond order processing.
  • Seamless MT4/MT5 integration, allowing brokers to maintain their existing infrastructure while benefiting from strong execution and risk management.
  • Advanced risk control and hedging tools, offering greater operational oversight and optimized trade management.

This partnership extends beyond liquidity and technology; Match-Prime and Your Bourse are committed to providing brokers with a well-rounded brokerage infrastructure designed to propel business growth and solidify market leadership.

Exclusive Access to Your Bourse’s Freemium Solution

As part of the Premium Liquidity Program, brokers who select Match-Prime as their liquidity provider can access Your Bourse’s freemium solution, which includes:

  • Matching & Pricing Engine: High-speed execution with custom price and volume multipliers.
  • Premium LP FIX Connector: Direct FIX API access and cross-connect to Match-Prime.
  • MT4 Bridge and MT5 Gateway: Lightweight, stable, and customizable trade execution outside MetaTrader.
  • Real-time Trade Logs & FIX Message Parser: Instant access to trading data for enhanced transparency.
  • Customizable Trade Blotter Reporting: Detailed regulatory and performance insights.
  • Access to 250 Trading Symbols: A broad selection of instruments from Match-Prime.
  • Volume Fee Waiver: For up to 1 billion notional volume per month, measured exclusively on executed trades within Your Bourse’s infrastructure.
  • Equinix Data Center Hosting: Co-located with leading liquidity providers for optimal performance.
  • Priority Technical Support: Email support with a guaranteed 48-hour response time and priority escalation.

All listed features of the Your Bourse platform are available completely free of charge to brokers who choose Match-Prime as their liquidity provider, translating into substantial cost savings, which could be put to use in other areas of their business.

About Match-Prime

Match-Prime, a brand of MTG Liquidity Ltd, is a regulated liquidity provider for forex and CFDs, authorized by the Cyprus Securities and Exchange Commission (CySEC) under License Number 390/20. Dedicated to serving professional clients, Match-Prime delivers tailored liquidity solutions designed to support business growth. With access to deep liquidity across more than 1,000 instruments and equities, combined with advanced technology, the firm ensures ultra-low execution latency for optimal performance. Discover more at www.match-prime.com. 

About Your Bourse

Your Bourse is a leading connectivity provider offering a comprehensive suite of software solutions tailored for both retail and institutional MT4/MT5 brokers. Our services include MT5 gateways and MT4 bridges, multi-asset liquidity aggregation, advanced risk management tools, client profiling, and real-time and historical reporting. We also provide premium MT4/MT5 hosting across all Equinix data centers with a 99.999% SLA, along with a wide range of MT4/MT5 plugins and FIX API connections for B2B clients. Learn more at www.yourbourse.com.

Media Contact

Elina Pedersen
pr@yourbourse.com

April 4, 2025 2:57 PM
EDT
•
LOS ANGELES, CA

"Wes & Morris Meet Mr. Buck" Expands with New Distribution and Merchandise

A.B. Smith proudly announced that its enchanting children's book "Wes & Morris Meet Mr. Buck" is now available worldwide through BookBaby and major online retailers, including Amazon and Walmart. This delightful tale, which teaches young readers the important lessons of saving and spending, is also accompanied by the exciting launch of the official Wes & Morris store featuring brand-new, fun merchandise like hoodies, mugs, and water bottles.

In "Wes & Morris Meet Mr. Buck," readers are introduced to two curious friends, Wes and Morris, who stumble upon a mysterious piece of paper. To their surprise, the paper springs to life and introduces itself as Mr. Buck. With his rhythmic skills and boisterous charm, Mr. Buck guides Wes and Morris through the fundamentals of saving and spending.

“We wanted to create a story that is not only fun and entertaining, but also offers important lessons that children can take with them as they grow,” said A.B. Smith. “'Wes & Morris Meet Mr. Buck' brings to life financial literacy in a way that is accessible, relatable, and most importantly, enjoyable for kids.”

Visit the official Wes & Morris store at: https://www.wesandmorris.com/store

For more information about "Wes & Morris Meet Mr. Buck" and other updates, visit wesandmorris.com and follow us on Instagram at @wesandmorris for the latest news and sneak peeks.

About Brittany Scott Smith

Brittany Scott Smith is an Emmy Award-winning television director, producer and writer. She has served as supervising producer for "The Nightly Show with Larry Wilmore" on Comedy Central and as co-executive producer for "The Rundown with Robin Thede" on BET. Her directing credits include "A Black Lady Sketch Show" on HBO, the election special "Wilmore" on Peacock, "Helpsters" and "Hello Jack: The Kindness Show" on Apple TV+, as well as the acclaimed children’s series "Sesame Street" on HBO Max. In 2022, Smith made her feature film directing debut with "All I Didn’t Want for Christmas" on VH1, starring Gabourey Sidibe, Loretta Devine, Kel Mitchell and Andrew Bushell.

A.B. Smith, the author of “Wes & Morris Meet Mr. Buck,” is the pen name for a writing collaboration between her and her husband, actor Arjay Smith from "The Rookie."

For more information, visit brittanyscottsmith.com.

Media Contact

A.B. Smith
wesandmorris@gmail.com

April 4, 2025 12:01 PM
EDT
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TORONTO, Canada

MacNicol & Associates Highlights Landmark Acquisition by ICM Crescendo Music Royalty Fund

MacNicol & Associates Asset Management (MAAM) is pleased to spotlight a landmark addition to the ICM Crescendo Music Royalty Fund, a partner within MacNicol’s Alternative Trust. The fund has officially acquired rights to Mariah Carey’s iconic holiday anthem, "All I Want for Christmas Is You"—a globally recognized cultural phenomenon and one of the most commercially successful songs of all time.

Originally released in 1994, the chart-topping classic has achieved:

  • 16x Platinum certification
  • Billions of global streams
  • Record as the highest-charting holiday song in Billboard history

This acquisition exemplifies the strategy of securing premier music assets with enduring cultural relevance and predictable, long-term cash flows. As a key holding within MacNicol’s Alternative Trust, this investment enhances the portfolio’s exposure to non-correlated, income-generating assets.
 
“We’re proud to align with sponsors with a commitment to quality and innovation in the alternative investment space,” said David MacNicol, President and Portfolio Manager at MAAM. “Investments like this represent exactly what our investors and financial professionals are seeking today—unique, stable, and resilient income streams that are not dependent on traditional markets.”

The strategy of continuing to expand the catalog of streaming assets that transcend generations, offering uncorrelated exposure to the booming music IP and royalties sector.

For more information about MacNicol & Associates’ alternative investment strategies or to learn how the Alternative Trust fits into a diversified portfolio, visit www.macnicolasset.com or contact info@macnicolasset.com.

About MacNicol & Associates Asset Management (MAAM)

MacNicol & Associates Asset Management (MAAM) is a boutique asset management firm specializing in alternative investments, family office services, and long-term wealth preservation. Through tailored portfolios and exclusive investment opportunities, MAAM serves sophisticated investors and financial professionals across Canada and the United States. For more information, visit www.macnicolasset.com.

Media Contact

Diane MacNicol
info@macnicolasset.com

April 4, 2025 10:24 AM
EDT
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MT PLEASANT, SC

This Mother’s Day, Cherish Memories with Handprint Bowls from The Art Place Studio

The Art Place Studio, a company that specializes in creating unique ceramic keepsakes, today announced a special offering for Mother’s Day. Local artist Vanessa Steele, owner of The Art Place Studio, is handcrafting one-of-a-kind Handprint Bowls—custom-made ceramic keepsakes created from your loved one's hand tracings. Each bowl is meticulously crafted and kiln-fired for durability, ensuring it becomes a treasured family heirloom for generations to come.

The Art Place Studio's Handprint Bowls offer a meaningful and personalized gift option for honoring mothers on their special day. Each bowl captures a moment in time, whether it's the tiny hands of a child or the loving touch of a grandparent, making it a unique and heartfelt present.

This announcement underscores The Art Place Studio's commitment to providing customers with high-quality, personalized products that hold sentimental value. The Handprint Bowls offer a way to celebrate and memorialize the bond between loved ones, creating lasting memories that can be cherished for years to come.

In the future, The Art Place Studio plans to expand its offerings of personalized ceramic products, enabling customers to create custom pieces that capture their most cherished memories.

For more information on The Art Place Studio and to explore their collection of Handprint Bowls, visit https://www.theartplacestudio.com.

About The Art Place Studio

The Art Place Studio is your local destination for imagination and creativity in Mount Pleasant, SC. Offering a multitude of artistic outlets—including Paint Your Own Pottery, Pottery Wheel Classes, Fused Glass, Mosaics, Canvas Painting, Clay Handbuilding, and Stained Glass—the studio is a place where no reservations are needed and creativity is always encouraged.

We also create beautiful handmade bowls, using your own hand prints! Our unique handprint bowls, are great gifts for Mothers Day, Fathers Day or any occasion to mark milestones in your family. We take orders from around the world as well as many sold right here in our Low Country. We also shipped worldwide, are a testament to our commitment to bespoke art. We invite you to visit our studio for an experience that transcends the conventional and allows you to create not just art, but memories.

Discover more about us and our passion for art at https://www.theartplacestudio.com.

Media Contact

Vanessa Steele
theartplacestudio@gmail.com

April 4, 2025 9:27 AM
EDT
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NEW YORK, NY

The Rauch Review Expands Its Scope to Include Poetry Book Reviews and Original Poems

In March, The Rauch Review, the literary and cultural publication founded by Joseph Rauch, expanded its scope to include poetry book reviews and original poetry submissions. The brand publication now has a dedicated freelance poetry editor who writes poetry book reviews and edits poems. To avoid being flooded with pitches, Rauch’s team has decided to keep this editor’s identity anonymous.

The Rauch Review pays a minimum of $100 for all published pieces, including poems. Their policy is to not run ads on all pieces considered “creative writing.”

Most poetry book reviews will be well-known titles decided on without input from contributors. Nonetheless, The Rauch Review team does consider requested poetry book reviews at a fee of $300 from the requesting author. The fee is negotiable depending on financial circumstances, timing, and business partnership agreements.

When The Rauch Review launched in 2024, its original categories were:
 

Founder Joseph Rauch said, “I wanted poetry book reviews and poems there from the beginning, but I didn’t have enough connections or knowledge of the craft.”

Between 2023 and 2025, Rauch periodically searched for a poetry editor, with no luck. In February 2025, author and Rauch Review contributor Sonya Matejko requested a review of her poetry book, "Everlasting Spring: 101 Poems for Every Season of Life." This request motivated Rauch to once again search for a poetry editor who could develop the categories of poetry book reviews and poems, and this time he was successful.

About The Rauch Review

Founded in 2024 by Joseph Rauch, The Rauch Review is a literary and cultural publication dedicated to exploring the craft of writing, politics, and world literature through articles, book reviews, and original creative works. Committed to supporting and compensating diverse voices, The Rauch Review does not run ads on pieces considered “creative writing” and pays all published contributors a minimum of $100. To learn more, visit https://josephrauch.com/therauchreview.

Media Contact

Joseph Rauch
joseph@josephrauch.com

April 4, 2025 6:30 AM
EDT
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JOHANNESBURG, South Africa

Guinean Artist Elie Kamano to Release New Single Exploring Africa's Colonial Past

CAJ News Africa will host the official presentation of Guinean musician Elie Kamano's new single "Africa without Africans" on April 5, 2025, at the Johannesburg Arts Centre, the agency announced today.

The English-language track will be distributed on major global streaming platforms including Spotify, Apple Music, and Audiomack, targeting both African and international audiences. According to industry analysts, the release aligns with growing market interest in content addressing historical narratives from an African perspective.

The single explores the economic and social impacts of colonialism on the continent while highlighting the resilience of African communities. The track features a fusion of traditional Guinean rhythms with contemporary production techniques, establishing a commercial appeal while maintaining cultural authenticity.

"This song examines our shared history while looking toward economic justice and development," Kamano said in a statement. "I wanted to create art that not only entertains but stimulates meaningful discussion about Africa's place in the global economic system."

The release coincides with the African Union's 2025 theme, "Justice for Africans and People of African Descent Through Reparations," which has generated significant policy discussions across the continent.
Kamano, whose previous releases have accumulated over 12 million streams globally, drew inspiration for the single from historical documentation in The New York Times regarding the 1944 Thiaroye massacre in Senegal, where West African soldiers were killed by colonial troops after World War II.

"Thiaroye can become the foundation of a pan-African consciousness, uniting all African countries that lost citizens in this tragedy," said Mamadou Diop, Senegalese historian and Director of African Studies at Columbia University, regarding the historical events that influenced the composition.

On March 21, 2025, pan-African representatives and civil society organizations convened in Dakar to examine potential frameworks for addressing historical economic imbalances. The summit produced a detailed report outlining specific economic metrics and proposed accountability mechanisms.

CAJ News Africa's decision to host the single's presentation reflects the media company's strategic expansion into cultural content with historical and economic significance, according to industry observers. The agency has recently increased investment in multimedia platforms by 35% compared to fiscal year 2024.

"We're facilitating conversations that connect cultural expression with economic discourse," said Savious Kwinika, Director of Research at CAJ Africa. "This presentation allows us to highlight how creative industries can contextualize complex historical narratives within contemporary market frameworks."
Financial analysts note that the global market for content exploring historical African narratives has grown 28% annually since 2023, with particularly strong performance in streaming and digital distribution channels.

The presentation will include a panel discussion featuring economists and cultural analysts examining how artistic expression intersects with ongoing policy dialogues regarding economic development and international relations. The track will be available for purchase and streaming on all major platforms at 00:01 GMT on April 5, 2025.

About CAJ News Africa

CAJ News Africa is a leading pan-African media agency providing business, technology, and cultural news across the continent. Established in 2008, the agency operates bureaus in 18 African countries and maintains strategic partnerships with global media organizations. For more information, visit https://www.cajnewsafrica.com

Media Contact

Savious Kwinika
news@cajnewsafrica.com
+27 72 126 2434

April 4, 2025 6:22 AM
EDT
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NEW YORK, NY

Sightly Strengthens AI Capabilities with BrandGuard Acquisition

Sightly, a leading data and technology company specializing in real-time marketing solutions, has acquired the assets of Nova AI, Inc., including its BrandGuard® AI-powered brand governance technology. The strategic acquisition strengthens Sightly’s AI capabilities, expands its talent pool, and paves the way for the next phase of its Brand Mentality® platform by helping to enable real-time creative and messaging consistency across content and culture in the age of generative and agentic AI.

Sightly looks to integrate these assets and knowledge set with Brand Mentality’s real-time cultural and contextual intelligence, empowering brands to make real-time media and marketing decisions, deliver ever more authentic messaging and protect their brand identities in today’s dynamic and unpredictable landscape.

The acquisition brings several key benefits to Sightly and its clients:

  • Top Talent Additions: Sightly has hired key members from BrandGuard’s Data Science and Engineering teams, enhancing its expertise and bolstering the company’s AI and technological prowess.

  • Strategic Advisory: Rob May, CEO and founder of BrandGuard’s parent, Nova AI, Inc., has joined Sightly as special advisor for corporate development and AI strategy. In his new role, Rob will leverage his extensive experience in AI to help shape Sightly’s strategy and vision moving forward. Additionally, Deirdre McGlashan, who previously served as chief marketing officer at BrandGuard, has also taken on an advisory role at Sightly, where she will continue to provide strategic insights to the company.

  • Enhanced AI and Brand inputs: BrandGuard’s advanced AI technology complements Sightly’s patented Brand Mentality technology, allowing opportunistic brands and media agencies to respond to breaking news and emerging cultural trends with speed and authenticity.

Adam Katz, CEO of Sightly, commented: “BrandGuard is a natural fit for Sightly. Its innovative AI-powered technology aligns perfectly with our mission to empower brands with real-time insights and the ability to maintain creative and brand suitability controls. This acquisition not only strengthens our AI capabilities but also brings a wealth of expertise that will help us further evolve our Brand Mentality platform. We are thrilled to welcome Rob, Deirdre, and the BrandGuard team to Sightly as we continue to lead the way in driving powerful results for our clients.”

Rob May, CEO and founder of BrandGuard, added: "Joining forces with Sightly creates an incredible opportunity to advance how brands can confidently and effectively engage in real-time marketing. I'm excited to bring BrandGuard's technology and expertise to Sightly's innovative platform and help shape the future of AI-powered marketing solutions."

The acquisition marks an important milestone in Sightly’s growth as its first-ever acquisition, allowing the company to expand its offerings in AI and content strategy, while creating future opportunities to expand into brand governance and providing customers with even more powerful tools for real-time decisions and marketing effectiveness. Sightly celebrates this milestone and remains actively engaged with other strategic opportunities to further drive growth and innovation.

About Sightly

Sightly is a data and technology company dedicated to helping clients achieve their real-time marketing goals. We empower brands and media agencies to connect with culture and maintain brand suitability controls thanks to our Brand Mentality technology, which transforms a brand's unique DNA into a real-time algorithm, enabling marketers to react to trending moments and cultural content with speed and authenticity. Through strategic data partnerships and cutting-edge AI, Sightly provides custom insights that are contextually actionable across YouTube, TikTok, Connected TV, programmatic platforms, and creative development, and is driving powerful results for our clients. For more information, visit https://www.sightly.com.

Media Contact

Alena DeSalvo
marketing@sightly.com

April 3, 2025 6:29 PM
EDT
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LOS ANGELES, CA

Biohackers World Conference & Expo in LA 2025: Recap and Highlights

The Biohackers World Conference & Expo took place in Los Angeles this past weekend, bringing together nearly 1,000 biohacking enthusiasts, influencers, wellness experts, and technology pioneers at the 1 West Hollywood hotel. The two-day event featured more than 35 speakers, 20 keynote sessions, four panel discussions, and an expo hall showcasing more than 40 exhibitors. This was the first time the event was held in Los Angeles, marking a key gathering for those interested in human optimization and wellness innovation.

Emcee Elias Arjan kicked off the conference with an engaging opening speech, inviting attendees to explore the latest advancements in biohacking, health technology, and performance enhancement.

Day One: Bridging Genetics, Wellness, and Technology in Biohacking

The conference officially opened with a warm welcome from founders Mick Safron and Olia Chernova. They set the stage by sharing their vision for the event: a space where biohacking, wellness, and human optimization come together to empower individuals in taking control of their health and performance.

“Biohackers World is a hub, a movement, and a bridge into a new paradigm in wellness and biohacking—to awaken the light within each person, reminding them of their innate power to heal, optimize, and evolve. Biohacking isn’t a niche anymore; it’s a lifestyle!” said Olia Chernova, co-founder and COO at Biohackers World.

The day featured insightful discussions and cutting-edge research.

  • Philipp Samor von Holtzendorff-Fehling, founder of Leela Quantum Tech, explored how quantum energy solutions interact with the body's energy field, demonstrating their potential to enhance daily life.
  • Clayton Thomas, founder of The ROOT Brands, provided a roadmap for crafting a personalized biohacking plan, focusing on detoxification strategies and habit alignment.
  • Dr. Christina Rahm presented "The Science of Self-Healing," delving into her patented formulations and their impact on cellular health.
  • Kashif Khan discussed "Live to 120: Your Genetic Blueprint to Detoxing," emphasizing how personalized detox strategies contribute to longevity.
  • Cru von Holtzendorff-Fehling led a healing energy session designed to help women balance their masculine energy, fostering harmony, empowerment, and inner peace.

Women’s Panel: Unlocking True Radiance

A standout moment of the day was the women's panel, moderated by Lea Llovio, featuring Jenny Jones, Dr. Lauren Leiva, Natalia Naila, Jane Emma, and Jennifer Miele. Their discussion, "Radiance Unlocked: The Secret Science of Glowing from Within," explored inner vibrancy, cellular health, and holistic well-being.

Diving Into Cutting-Edge Biohacking Research

  • Dr. Sogol Ash and Dr. Russell J. Kort shared their researches on reversing aging and EMF resilience.
  • Rachel Lambert and Angie Noack of Braincode Centers led an interactive session on "Neurology of the 1%," integrating brain health insights with leadership strategies.
  • Valérie Orsoni, a biohacking pioneer, shared her journey in "Biohacking the Impossible," detailing how peptides, hyperbaric therapy, and bio-identical hormones played a role in reversing chronic conditions.
  • Kim Ressler, CEO of SNiP Nutrigenomics, introduced a DNA-tailored nutritional supplement, highlighting the role of precision nutrition in optimizing health.
  • Nadège’s insightful session, Unlocking the Pleasure Code, explored wellness and the mind-body connection.

"Longevity Hackers" Documentary Premiere

A highlight of the day was the premiere of "Longevity Hackers," a documentary exploring the future of aging and human potential. Executive producer James Pratt provided exclusive insights and engaged with attendees in a live Q&A session.

Day Two: Advanced Health Strategies and Biohacking Tools

The second day began with a breathwork session led by Dr. Lauren Leiva, designed to clear stagnation, recharge energy, and enhance vitality.

Keynote highlights included:

  • Zane Griggs, fitness and longevity coach, who shared strategies for staying fit and high-performing beyond 40.
  • A panel featuring Philipp Samor von Holtzendorff-Fehling, Clayton Thomas, and Elias Arjan, discussing the latest in quantum energy, neuroscience, and epigenetics.
  • Dr. Jin-Xiong She, Paul Denslow, David Korsunsky, and Dr. Brandon Nwannunu, who explored biomarker testing, microbiome mapping, and strategies for longevity measurement.
  • Davinia Taylor explored strategies for managing mental and physical health in a changing world, while Siim Land outlined key components of longevity intelligence with practical steps for long-term well-being.

Attendees also experienced:

  • A 30-minute immersive sound bath session with Alisa Galper, blending vibrational frequencies and rhythmic tones to relax the mind and rejuvenate the body.
  • A presentation by Richard Sprague on Opticare AI, an innovative system using fundus photography and AI for rapid health insights.
  • The final keynote, "Rethinking Your Medicine Cabinet," with Dr. Lisa Piper and Wendy Cohn-Osborne of CODE Health, exploring modern alternatives to common over-the-counter medications.

Throughout the event, attendees participated in giveaways worth more than $15,000, including quantum energy devices, wearable tech, functional supplements, and at-home test kits.

“Bringing Biohackers World to Los Angeles was an incredible experience. LA is a global hub for health, longevity, and innovation, making it the perfect place to unite the biohacking community. The energy was amazing, and with a sold-out event, it's clear that people are eager to take control of their health in new ways,” stated Mick Safron, founder and CEO at Biohackers World.

The Biohacking Expo Hall

The expo hall featured more than 40 exhibitors presenting cutting-edge wellness and biohacking solutions, including wearable tech, personalized health innovations, and holistic wellness tools.

Join Us at the Next Biohackers World Conference & Expo in Chicago 

As the event concluded, excitement grew for the next Biohackers World Conference & Expo, set for July 26–27, 2025, in Chicago. The upcoming event promises more pioneering insights, technology showcases, and transformative biohacking strategies.

For more information and to secure your spot, visit Biohackers World.

About Biohackers World

The Biohackers World Conference & Expo is an annual series dedicated to advancing biohacking and human optimization. The conference attracts between 500 and 1,000 attendees and continues to expand globally. For more information, visit www.biohackers.world.

Media Contact

Mick Safron
info@biohackers.world

April 3, 2025 12:11 PM
EDT
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SHANGHAI, China

CIIE Global Promotion Gains Momentum Across Southeast Asia, Europe and Latin America

In March 2024, three delegations from the China International Import Expo (CIIE) launched a series of global promotional events to boost participation in the 8th CIIE. Spanning across nine countries—Laos, Thailand, Vietnam, Sweden, Italy, Malta, Brazil, Peru, and Ecuador—these initiatives engaged local embassies, industry leaders, and key enterprises, reinforcing the CIIE’s role as a premier platform for global trade and economic cooperation. 
 
In Europe, the delegation underscored the CIIE’s role in fostering cross-border partnerships. Italian businesses, for instance, have been active participants since the CIIE’s inception in 2018, with luxury brands and advanced manufacturing firms leveraging the platform to penetrate China’s consumer market. Swedish companies such as Arjo and Hexagon showcased cutting-edge technology and innovative products in the fields of manufacturing and healthcare at the 7th CIIE, securing promising business opportunities. Meanwhile, Malta has utilized the CIIE to promote its Mediterranean specialty products, attracting strong interest from the Chinese market.

Promotional events in Brazil, Peru and Ecuador highlighted their success stories from previous editions. As a guest country of honor at the 7th CIIE, Brazil spotlighted its growing trade ties with China, notably featuring Luckin Coffee in its national pavilion. Bolstered by upgraded free trade agreements and the CIIE’s support, Peruvian and Ecuadorian exhibitors have seen rising demand for products like squid, avocados, and grapes in China’s vast market.

In Southeast Asia, the promotional group communicated with local representatives about the expanding opportunities provided by the CIIE. Laos views the CIIE as a gateway to global and Chinese market, enhancing economic and trade relations with China. Vietnam has leveraged the CIIE to introduce high-quality local products, securing numerous commercial agreements. Similarly, Thailand has used the platform to promote its specialty goods, further deepening its trade ties with China.

As the 8th CIIE gradually approaches, over 240,000 square meters of the Business Exhibition space have already been booked. With its ever-expanding influence and growing roster of participants, the CIIE continues to set the stage for international trade and investment. Businesses worldwide are invited to join the 8th CIIE this November in Shanghai, China. Explore new opportunities at the official CIIE website: https://www.ciie.org/zbh/en/

About China International Import Expo (CIIE)

The China International Import Expo (CIIE) is a trade fair held in autumn annually since 2018 in Shanghai, China. It is the world's first import-themed national-level expo, featuring exhibitions of multiple countries and businesses and the Hongqiao International Economic and Trade Forum. The expo is co-hosted by the Ministry of Commerce of China and the Shanghai Municipal Government. Its partners include World Trade Organization, United Nations Conference on Trade and Development and United Nations Industrial Development Organization. For more information, visit https://www.ciie.org/zbh/en/.

Media Contact

Cui Yan
exhibition@ciie.org

April 2, 2025 11:07 PM
EDT
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KANSAS CITY, MO

The Power of Community: Aging Forward is on a Mission to Uplift Older Adults Across America

Aging Forward, a national alliance of affiliate organizations, is transforming how society views and supports aging. Since 1972, it has continued championing a future where older adults are not just cared for but celebrated—where longevity is seen as an opportunity rather than a challenge.

With affiliates all over the US and new programs popping up every day, Aging Forward is leading the charge in building stronger, interconnected communities that empower older adults to live with purpose, connection, and dignity. A new affiliate program set to launch in April will bring volunteer transportation services to an underserved area, marking another milestone in the alliance’s mission.

For those involved in these initiatives, the impact is deeply personal. As one leader of a new community effort put it: “I’ve had a successful career, but this—this is by far the hardest thing I’ve ever done. And it’s also the most rewarding.” This sentiment underscores the profound impact that well-designed community programs can have—not only on the older adults they serve but also on those who help build and sustain them.

As the global population shifts, the importance of community-driven initiatives has never been more urgent. Census Bureau research shows that by 2034, older people will outnumber children. This is a first in recorded history. Meanwhile, the World Health Organization estimates that by 2050, the number of people over 60 will have doubled.

Despite these staggering statistics, Sarah Cheney, Executive Director of Aging Forward, emphasizes a different perspective. “The aging population is a beautiful thing. People are living longer lives. So let’s make sure those longer lives are as special as possible.”

Too often, discussions around aging are framed in terms of burdens—on healthcare, on finances, on housing. Aging Forward has been changing this narrative for over 50 years. The goal is not just to extend life expectancy but to enhance quality of life, ensuring older adults remain vibrant, engaged, and valued members of their communities.

Aging Forward was among the first organizations in the country to implement its model of community-driven aging services. Over time, similar initiatives emerged independently, each tailored to the needs of its local population. Now, the alliance is calling for greater collaboration, recognizing that no single organization has all the answers—but together, they can create lasting change. “We can learn from one another,” Cheney affirms. “No one knows your community better than you. And we’ve been working alongside these communities for more than 50 years. Let’s help one another help society.”

One recent example comes from a woman in Florida who was considering a move to Richmond, Virginia, to be closer to her son. The decision wasn’t easy—she was deeply involved in her local community and hesitant to leave behind the connections she had built. But after discovering that Richmond also had a Shepherd Center—one of Aging Forward’s affiliates—she felt confident in making the move. The presence of a supportive, like-minded community was the key factor in her decision.

Stories like these illustrate Aging Forward’s broader vision: a world where every older adult, no matter where they live, has access to the support, education, and social engagement they need to thrive.

The need for robust, well-integrated aging services is only growing. With medical advancements and healthier lifestyles extending life expectancy, the question is no longer just ‘how’ long people will live but ‘how well’ they will contribute to society.

Aging Forward’s model is adaptable, allowing communities to implement programs that align with their unique needs. Whether an organization is just starting, already established, or unaware of the resources available, Cheney encourages collaboration: “We want to make it easier for programs to start, but we also know there are many existing initiatives that could benefit from the resources, credibility, and shared knowledge of a national network. Volunteers and community leaders take pride in knowing they’re part of something bigger.”

This collective approach has already proven invaluable. During the COVID-19 pandemic, Aging Forward affiliates quickly pivoted to offer virtual classes and safety protocols, ensuring that older adults remained engaged and safe despite social distancing restrictions. More recently, as federal funding for aging services has faced uncertainty, organizations within the alliance have leaned on each other for guidance and support, preventing communities from navigating these challenges alone. 

Some describe the demographic shift as an age wave or even a silver tsunami—terms that can evoke fear or crisis. But Cheney pushes back against this mindset. “We don’t see this as a problem to solve. We see it as a new chapter in human history. Longevity is an achievement, and we need to approach it with the same optimism we have for childhood development or career growth. Aging should be about living, not just existing.”

Aging Forward envisions a future where no older adult feels isolated, where community support is a given, and where longevity is embraced with enthusiasm. Through strategic partnerships, education, and grassroots efforts, the alliance is making that vision a reality—one community at a time.

And with a goal to expand its affiliate network nationwide, Aging Forward is inviting organizations, leaders, and volunteers to join the movement. “We’ve already reached 165,000 friends,” Cheney says. “But this is just the beginning.”

About Aging Forward

Aging Forward is a national alliance of 55 affiliate organizations, serving over 165,000 older adults annually. We create opportunities for older adults to learn, grow, connect, and give back. United by a shared mission, we support aging as an empowering experience that enriches lives and communities. With the help of dedicated volunteers and partners, we’ve impacted more than 2.5 million older adults—and we’re just getting started! For more information, visit https://aging-forward.org.

About Aging Forward

Aging Forward is a national alliance of 55 affiliate organizations, serving over 165,000 older adults annually. We create opportunities for older adults to learn, grow, connect, and give back. United by a shared mission, we support aging as an empowering experience that enriches lives and communities. With the help of dedicated volunteers and partners, we’ve impacted more than 2.5 million older adults—and we’re just getting started! For more information, visit https://aging-forward.org.

Media Contact

Sarah Cheney
sarah@aging-forward.org

April 2, 2025 5:46 PM
EDT
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NASHVILLE, TN

TuneHatch’s $1 Million Giveback to Independent Artists: Giving Control and Cash to its Musicians in 2025, Onward

TuneHatch, the next-gen show management platform dedicated to making live music and entertainment more transparent, efficient, and profitable for artists, promoters, and venues alike, just announced its groundbreaking “Built to Give Back” initiative, designed to boost earnings for the creative community during a time when every dollar counts. For all of 2025 and beyond, any artist or promoter that creates a ticket link on TuneHatch will get a cash bonus of up to $5 per ticket sold, paving the way for bolder, more profitable touring and concerts. Their venue “Built to Give Back” initiative will be announced in Summer 2025.

Putting Artists First

The concept behind “Built to Give Back” is simple: When you list a show on TuneHatch, for every ticket you sell, TuneHatch sends bonus cash back to your account. This extra money can be paid out to anyone on the line up after the show.

“We built TuneHatch because we believe that independent artists deserve a fair shot at making a living doing what they love,” said Christal Hector, founder and CEO at TuneHatch. “Our ‘Built to Give Back’ initiative is an extension of that mission, ensuring our users can quickly and easily ticket their events while making more money to fuel their careers.”

In a landscape where fees can pile up and cut into earnings, especially for small and independent artists and organizers, TuneHatch is stepping in to give them the power to fund their careers and fuel their passion—at no cost!

$1 Million Giveback

TuneHatch boldly seeks to give back $1 million through this initiative. But how? Just 20 tickets sold can net artists $100 extra on a show. With 10,000 artists listing their shows, TuneHatch could give back over $1,000,000 this year alone.

The $1 million giveback is powered by the very people it’s designed to support. When artists and promoters choose to list their shows on TuneHatch, they’re not just increasing their own earnings—they’re fueling a system that gives back to the entire live music community. Like the classic “buy one, give one” movement, every show added helps grow the impact, turning everyday participation into meaningful change.

Why Support “Built to Give Back”?

  • Boost community growth: By putting money back into the hands of artists, TuneHatch fosters a community where artists and organizers can focus on building memorable experiences that bring people together.
  • Support emerging artists: For up-and-coming performers, budgets are tight and every dollar counts. Being able to make more money on each ticket sale gives new talent the boost they need to refine their art, attract new fans, and advance their careers.
  • Sustainable growth: When artists and organizers make more revenue, they can reinvest in marketing, production, and future shows. This cycle of reinvestment leads to thriving events that benefit both artists and fans alike.

How It Works

  1. Sign up or log In: Create a free TuneHatch account or log in to your existing one.
  2. Create a listing: Post your upcoming event, whether a concert, comedy show, or any other live performance event.
  3. Get paid: Watch as you make extra money on every ticket sold, in real time from your artist dashboard on TuneHatch—you can pay yourself and your lineup immediately after the show concludes. No waiting period, no extra fees!
  4. Tell a friend: Help other artists make more money by sharing your listings and telling them about the “Built to Give Back” initiative.

For a detailed explanation of how it works, visit the TuneHatch “Built to Give Back” resource page.

The Road Ahead

With the launch of “Built to Give Back,” TuneHatch cements its commitment to nurturing a thriving community of artists and organizers who work tirelessly to bring people together through unforgettable shows. This campaign isn’t just about the money—it’s about sparking a movement that challenges ticketing norms, for the benefit of the creative community. When more creators can invest in their passion, fans benefit from more high-quality, diverse events.

“TuneHatch is dedicated to bridging the gap between artists, their fans, and the rest of the music ecosystem,” added Will Pellerin, a Nashville-based TuneHatch artist and former contestant on The Voice. “When artists and organizers keep more of their earnings, they invest back into the creative process. Everyone—from the organizer to the attendee—wins.”

Join the Movement

TuneHatch’s “Built to Give Back” Campaign aims to bolster an already passionate community of live music artists and organizers, helping them focus on what truly matters: creating unforgettable experiences for their fans.

  • Sign up: If you’re an artist or event organizer looking to earn more on your shows, sign up on TuneHatch for free, today.
  • List an event: It takes less than 5 minutes to launch your event and start getting paid.
  • Tell a friend: Share the news and amplify the impact.

Join TuneHatch’s “Built to Give Back” initiative for free today!

About TuneHatch

TuneHatch is a live event platform that makes it easy for artists, promoters, and venues to book, promote, and ticket shows—all in one place. Designed for transparency, speed, and simplicity, TuneHatch helps performers and venues spend less time on admin and logistics and more time doing what they love: putting on great shows. With accessible tools and a community-first approach, our “Built to Give Back” initiative reflects our mission to support independent talent and bring people together through unforgettable live experiences. Learn more at tunehatch.com.

Media Contact

Christal Hector
media@tunehatch.com

April 2, 2025 9:53 AM
EDT
•
NEW YORK, NY

TrialKit Launches AI-Powered Legal Discovery Platform, Secures $4.25M Seed Funding to Transform Criminal Defense

TrialKit, an AI-powered discovery platform built for criminal defense attorneys, today announced its public launch alongside a $4.25 million seed round led by UpWest, with participation from 97212 Ventures, Kaedan Capital, and NYU Law’s Entrepreneurship & Venture Capital Program. The company provides an end-to-end, AI-native legal discovery platform designed specifically to help defense attorneys manage the overwhelming volume of digital evidence in modern criminal cases.

“I’ve been in the shoes of the attorney at 2 a.m. trying to find the one moment in a body cam that could change everything. TrialKit was born out of that experience — to help attorneys cut through the chaos, stay organized and focus on building the strongest defense possible,” said Ariel Deshe, co-founder and CEO of TrialKit.

Over the past decade, the volume of digital evidence in criminal cases has exploded, dramatically outpacing the tools attorneys have available. In Colorado, for example, public defenders have reported discovery volume growing by 4,500%. That growth has added pressure to an already overburdened system, where attorneys need far more time and resources to properly review discovery, prepare cases, and advise clients at every stage.

TrialKit streamlines legal discovery by leveraging AI to analyze massive datasets in minutes, rather than weeks or months. Specific features include:

  • Automated Organization & Categorization: Automatically ingests and labels messy, unstructured discovery.
  • AI-Powered Search Across All File Types: Converts and translates all files (videos, PDFs, audio, etc.) into searchable text.
  • Entity Extraction & Cross-Reference Mapping: Identifies people, locations, and times across thousands of files.
  • Facial Recognition for Video Review: Detects and catalogs faces in body-worn camera footage and surveillance video.
  • Interactive Workstation for Trial Prep: Integrates tools for note-taking, fact mapping, and witness preparation, allowing attorneys to analyze discovery and get case-ready in one secure workspace.

Already in use by more than 20 leading criminal defense firms and in public criminal defense cases across the U.S., TrialKit has received strong early traction. 

“TrialKit fundamentally transforms discovery,” said Jason Kosloski, Partner at Koslowski Law. “As even the most routine cases are quickly ballooning in size, TrialKit is a force-multiplier that saves hours and hours of organizing and makes the process of reviewing and finding connections within discovery infinitely easier.”

“The burden of discovery is one of the biggest challenges in today’s criminal justice system, and TrialKit has created a truly groundbreaking solution,” said Gil Ben-Artzy, founding partner at UpWest. “By bringing AI-powered intelligence to the legal field, they’re helping level the playing field for defense attorneys who have been operating at a disadvantage for far too long.”

TrialKit is now available to criminal defense firms across the country. Legal professionals interested in learning more can request a demo at TrialKit.ai.

About TrialKit

Built by attorneys for attorneys, TrialKit empowers litigators by transforming overwhelming discovery into a dynamic, searchable case file. With AI-driven analysis, fact visualization and seamless collaboration, attorneys can surface key evidence faster, reduce costs and build stronger defenses within a secure, intuitive platform. Founded in 2023 by former public defender Ariel Deshe, TrialKit has raised $4.25 million from UpWest, 97212 Ventures, Kaedan Capital, and NYU Law’s Entrepreneurship & Venture Capital Program. Today, law firms across the U.S. rely on TrialKit to streamline discovery, strengthen their defenses, and meet the growing demands of digital evidence. For more information, visit https://www.trialkit.ai.

Media Contact

Katy Goldstein
katy@katygoldsteincomms.com

April 2, 2025 9:44 AM
EDT
•
ASHBURN, VA

Quoin Reports Clinically Meaningful Whole Body Response to QRX003 in Pediatric Netherton Syndrome; Second Patient Cleared for Dosing

Quoin Pharmaceuticals Ltd. (NASDAQ: QNRX) (“Quoin” or the “Company”), a late-stage specialty pharmaceutical company focused on rare and orphan diseases, today announced additional encouraging clinical findings from its ongoing investigator-led study in pediatric Netherton syndrome (NS). After six weeks of continuous whole body treatment with QRX003, the enrolled pediatric patient continues to demonstrate significant clinical benefit, including visibly healed skin, sustained relief from symptoms, and elimination of the need for previously required medications.

Specifically, the patient’s skin remains almost entirely healed, underscoring the durability of effect seen with ongoing daily use of QRX003. Importantly, the subject has not required prior medications such as antibiotics, antivirals, antihistamines, or glucocorticoids. The patient’s pruritus (itch) remains virtually eliminated, leading to the continuation of restful, uninterrupted sleep—described by the study team as the first sustained period of undisturbed sleep in the patient’s life. No adverse events have been reported after six weeks of full body exposure to QRX003.

Based on these results, Quoin has received approval to initiate testing of a second pediatric patient under the same whole body treatment protocol.

Dr. Michael Myers, CEO of Quoin, commented: “We’re very encouraged to see continued improvement in this first pediatric patient following whole body application of QRX003. Her skin is now almost completely healed, and she remains free from previously required medications. Most notably, the pruritus that has severely impacted her quality of life since birth is now nearly eliminated, and she is finally experiencing uninterrupted sleep without the need for sedatives.

These outcomes provide strong evidence that QRX003 may be addressing the underlying pathology of Netherton syndrome—not just managing symptoms. The absence of adverse events after six weeks of full-body exposure is also highly encouraging. With approval now granted to initiate treatment in a second pediatric subject, we look forward to continuing this important study and reporting further updates.”

About Quoin Pharmaceuticals

Quoin Pharmaceuticals Ltd. is a late clinical-stage specialty pharmaceutical company focused on developing and commercializing therapeutic products that treat rare and orphan diseases. We are committed to addressing unmet medical needs for patients, their families, communities and care teams. Quoin’s innovative pipeline comprises four products in development that collectively have the potential to target a broad number of rare and orphan indications, including Netherton syndrome, peeling skin syndrome, SAM syndrome, palmoplantar keratoderma, scleroderma, epidermolysis bullosa, microcystic lymphatic malformations, venous malformations, angiofibroma, and others. For more information, visit: www.quoinpharma.com or LinkedIn for updates.

Cautionary Note Regarding Forward Looking Statements

The Company cautions that statements in this press release that are not descriptions of historical facts are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words referencing future events or circumstances, such as “expect,” “intend,” “hope,” “plan,” “potential,” “anticipate,” “look forward,” “believe,” “may,” and “will,” among others. All statements that reflect the Company’s expectations, assumptions, projections, beliefs, or opinions about the future, other than statements of historical fact, are forward-looking statements, including, without limitation, statements relating to: the potential efficacy of QRX003 as a treatment for Netherton syndrome;  testing expected to commence in a few weeks on a second pediatric patient;  continue with our plans to further expand this study to include additional pediatric subjects; and Quoin’s products in development collectively having the potential to target a broad number of rare and orphan indications, including Netherton syndrome, peeling skin syndrome, SAM syndrome,  palmoplantar keratoderma, scleroderma, epidermolysis bullosa, microcystic lymphatic malformations, venous malformations, angiofibroma and others. Because such statements are subject to risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. These forward-looking statements are based upon the Company’s current expectations and involve assumptions that may never materialize or may prove to be incorrect. Actual results and the timing of events could differ materially from those anticipated in such forward-looking statements as a result of various risks and uncertainties including, but not limited to, the Company’s ability to deliver a safe and effective treatment for Netherton syndrome; whether the Company’s studies successfully generate data that is sufficiently robust and comprehensive to support an NDA filing for QRX003 as an approved treatment for Netherton syndrome; and other factors discussed in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024 and in other filings the Company has made and may make with the SEC in the future. One should not place undue reliance on these forward-looking statements, which speak only as of the date on which they were made. The Company undertakes no obligation to update such statements to reflect events that occur or circumstances that exist after the date on which they were made, except as may be required by law.

Media Contact

Kerry Corbit
Kerry@pcgadvisory.com

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