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Tether Investments announced today a strategic investment in Whop, the world’s largest internet market where people can create, connect, and transact in one place. For Tether, this alignment reflects a continued focus on extending stablecoin infrastructure into real economic activity and empowering people at scale. Connecting with Whop’s global network enables faster, more efficient dollar settlement for millions of creators and users who will have the option to choose between USD₮ and USA₮ especially in markets where existing payment systems introduce unnecessary friction and cost.

In addition to Tether’s investment in the platform’s growth, Whop will utilize Tether’s Wallet Development Kit (WDK) to offer creators and users faster, more efficient global payments while allowing them to retain direct control over their funds, removing many of the frictions associated with traditional payment infrastructure. The framework enables seamless on-chain settlement and supports Whop’s vision of creating a more flexible, internet-native economy where value moves as easily as digital content. The integration of WDK further positions Whop as a new self-custodial digital wallet for its community, powering features like lending and borrowing through modern DeFi primitives.

“Stablecoins and wallets become most powerful when they are embedded directly into people’s lives, supporting their businesses, activities, families and individual stories.” said Paolo Ardoino, CEO of Tether. “Our investment in Whop proudly reflects Tether’s focus on supporting real economic activity by providing efficient digital dollar and wallet infrastructure that can scale to billions of people, across every continent. By integrating Tether’s Wallet Development Kit, WDK, Whop can offer users faster global payments and more reliable financial tools, driving growth, individual, family and community self-sufficiency and financial inclusion. Whop is the future of the Internet Markets.”

The platform currently supports more than 18.4 million users, with participants earning approximately $3 billion annually. Growth continues to accelerate, with gross transaction volume increasing roughly 25% month over month, reflecting strong global demand for efficient payment infrastructure. With Tether’s investment and stablecoin technology, Whop is positioned to further scale this momentum by enabling seamless digital dollar settlement for a rapidly expanding international base of creators and entrepreneurs.

This latest funding round will support aggressive international expansion across LATAM, Europe, and APAC, while helping build new financial infrastructure for an already global user base and introducing advanced AI tools designed to enable agentic income opportunities for the next generation of internet entrepreneurs.

“With Tether’s investment, we’re accelerating our vision to build the world’s largest internet market - where anyone in the world can create, connect, and get paid instantly.” said Steven Schwartz, CEO and co-founder of Whop. “The next generation of business on the internet is global from day one, and payments need to move as freely as the internet itself. This partnership strengthens the financial backbone of our platform, aligning our infrastructure with a future where people can operate across the globe and build sustainable income — regardless of where they live or what currency they use.”

Together, Tether and Whop aim to expand access to stablecoin-powered payments by connecting Whop’s platform with Tether’s broader ecosystem reach, which today stands at more than 530 million users globally and offering unparalleled liquidity with more than 180 billion dollars of issued digital dollars. By leveraging Tether’s technology and global distribution, the collaboration is designed to onboard new users at scale while enabling faster, more efficient payment experiences across a growing international network.

About Whop

Whop is a financial technology company on a mission to provide the world with sustainable income. Our vision is to create the world’s largest internet market, where people can create, connect, and transact all from a single platform. Whop enables individuals and businesses to accept payments, launch ventures, and engage with others across the network. Today, Whop facilitates over $3 billion in annual payouts to people in 144 countries. For more information, visit whop.com.

About Tether Investments

Tether Investments is the independent investment arm of Tether, the largest company in the digital assets industry. Based in El Salvador, the firm deploys capital from Tether’s profits and excess reserves across a wide range of sectors where technology, infrastructure, and real-world utility intersect. Its portfolio includes investments in artificial intelligence, financial services, energy, biotechnology, education, and digital media, as well as strategic stakes in industries such as commodities, remittances, and sports and entertainment. Tether Investments supports ventures with long-term potential to improve access, efficiency, and resilience in both emerging and developed markets. Its work supports Tether Group’s broader mission to strengthen decentralized systems, promote infrastructure resilience, and expand real-world access to open, transparent technologies. For more information, visit tether.io.

About WDK by Tether

WDK by Tether is an open-source Wallet Development Kit designed to simplify and accelerate the creation of hyper-secure, self-custodial wallets. Built to support Bitcoin, Lightning, USD₮, XAU₮, and USA₮, WDK by Tether offers modular, ecosystem-agnostic infrastructure that can be extended to support any blockchain or digital asset. With built-in USDt0 technology, DeFi primitives, and cross-chain interoperability, WDK empowers developers, institutions, and even sovereign nations to build independent, white-label wallets without reliance on centralized providers. It provides the foundation for a future where humans, connected devices, and AI agents can securely hold and exchange value across open networks. WDK by Tether is available for free, with no fees or restrictions, at wallet.tether.io.

Media Contact

Press Contact
press@whop.com
+1 917-329-1552

Reassure Alliance Ltd. announced it has completed a comprehensive Legal Assurance Report confirming more than $25.5 million in verified assets and a zero-debt balance sheet. This strengthens its reputation for transparency and financial stability in the digital asset space. According to the company, the review was conducted on December 24, 2025, by LexLoom Legal & Tax and provides stakeholders with clear insight into the company’s financial foundation supporting its Buyback License program.

$25.5 Million in Verified Assets, Zero Liabilities

Reassure Alliance reported that, as of the reference date, the company had total assets of $25,586,145.67, with most assets held in USDT and other digital accounts with regulated third-party providers. The company reported zero liabilities, creating a fully equity-based capital structure. This model positions Reassure Alliance as a fully asset-backed entity. It addresses trust concerns common in the digital asset sector, where many firms lack transparent balance sheets.

Supporting the Buyback License Program

The verified $25.5 million reserve serves as the dedicated liquidity engine behind the company’s Buyback License program. This reserve supports hardware acquisition and repurchase obligations, ensuring that contractual commitments are backed by liquid capital.

Reassure Alliance adheres to a strict solvency mandate:

• Total contractual liabilities will never exceed the capital reserve.
• As participation scales, additional capital is injected to maintain surplus coverage.
• Every Buyback License is fully collateralized by liquid assets.

This “Dynamic Safeguard” model ensures the reserve remains sufficient and over-collateralized at all times.

Independent Oversight

LexLoom Legal & Tax reviewed account statements, exchange confirmations, and internal management records. The process verified both asset ownership and corporate control. The review also aligns with the International Bar Association’s Principles on Conduct for the Legal Profession, highlighting Reassure Alliance’s compliance-first approach. By voluntarily submitting to independent review, the company signals a move toward institutional-grade accountability in the Web3 sector.

Fast, Liquid Reserves

Keeping reserves primarily in USDT allows rapid execution of hardware repurchases. This approach avoids delays from traditional asset liquidation and maintains efficiency for participants. In a complex digital infrastructure environment, verified solvency, zero debt, and liquid reserves provide a stable, transparent foundation for stakeholders. With a $25.5 million reserve and zero liabilities, Reassure Alliance Ltd is creating a new model for asset-backed digital infrastructure. The Legal Assurance Report represents both financial verification and a commitment to transparency and operational resilience.

About Reassure Alliance

Reassure Alliance Ltd. is a digital infrastructure management firm specializing in high-performance computing hardware and capital protection solutions. The company bridges Web3 innovation with institutional-grade safeguards, providing hardware owners with structured value retention mechanisms and operational yield frameworks within the global data center economy. For more information, visit reassurealliance.com or follow on LinkedIn, X (Twitter), Instagram, Facebook, and CrunchBase.

The smartphone accessory market can feel crowded. Many products look the same. But TORRAS, a brand that aims to innovate, is now finding its own path. Their advanced Samsung S26 accessory ecosystem does more than just protect. It makes a statement. This isn't a small change; it's a significant one. Mobile accessories are becoming key tools for creative, professional, and stylish people, moving past basic utility.

The new Samsung S26 collection is a major refresh. It includes three main products: the OrigArmor Screen Protector, the Ostand Q3 Air Case, and the Ostand Q3 VegSkin Case. These were designed for current users. Many now view their devices as central to their work, connections, and personal brand.

Engineering Elegance: The Samsung S26 Ecosystem

The OrigArmor Screen Protector tackles the common frustration of screen glare head-on. It functions less like a standard film and more like a high-performance optical shield. By applying a 7-layer anti-reflective coating through magnetron sputtering, TORRAS has managed to sharpen screen clarity to a point where the display often looks better than the native glass under direct, harsh light. But it’s not just about how it looks. The 9H+ aerospace-grade glass gets a dual ion-exchange treatment. This hardens it against impacts that typically shatter screens.

Bulk shouldn't be the price of protection. The Ostand Q3 Air Case is designed around this principle, maintaining a slim profile while integrating serious defensive tech. The heavy lifting is done by AirMAX Airbag Technology — shock absorbers built into the corners to catch and disperse the force of a fall. The case carries a 3-meter drop rating. This means it’s built for real-world drops, not just perfect lab conditions. A 360-degree rotating kickstand is a smart addition. It folds flat when you don’t need it. But when deployed, it offers a solid anchor for hands-free video or media. It also works with wireless charging. No need to take the case off during the day.

For buyers who want both good looks and less environmental impact, the Ostand Q3 VegSkin Case offers an option. It uses a premium vegan leather. This material feels good and looks sharp, without the ethical concerns of traditional leather. The design shows that tough products can still be luxurious. TORRAS is moving into sustainable materials. This positions them well in a market that increasingly values responsible sourcing alongside high-performance design.

The Creator Economy and Mobile Style

“Phones aren’t just gadgets anymore. They’re part of us — our creative centers, our personal brands,” said a spokesperson at TORRAS. “Good protection and good design don’t have to be separate. They work together in a world where personal expression and digital life are linked. We’re making products for that future.”

TORRAS’s way of developing products and positioning itself in the market shows a big cultural change. A device’s usefulness now actually adds to its style. By focusing on the “Creator” identity, TORRAS is finding an important place in a future where mobile content shapes culture. Their accessories aren’t just for protection. They’re key upgrades for a generation that sees their smartphone as a professional studio, a personal canvas, and a strong tool for connecting.

About TORRAS

Founded in 2012, TORRAS is an innovative brand with a design-forward philosophy. The company’s user-driven approach and in-house R&D allow it to create tech accessories that push the boundaries of protection and usability. For more information, visit torraslife.com.

General Assembly, an LHH company, has launched a new suite of AI training programs designed to help organizations build practical AI capability across their teams.

The new offering supports both small and midsize businesses as well as large enterprises seeking structured, company-wide AI adoption.

“We are hearing from leaders that AI adoption is not the main challenge. The real challenge is putting it into practice across the organization,” said Daniele Grassi. “Work is evolving quickly, and companies need structured learning and support to make AI part of their everyday operations.”

For small and midsize businesses, General Assembly is introducing team-based AI training programs designed for immediate application. Organizations can run private cohorts using established courses and workshops or purchase bulk access to existing public programs. The goal is to provide accessible, ready-to-implement training that drives productivity and skill development.

For larger enterprises, General Assembly is expanding its AI Academy, a structured program focused on scaling AI adoption across departments. The Academy combines foundational AI education, leadership enablement, and role-specific training. It also includes capability assessments, internal champion development, and frameworks to measure impact and return on investment.

These programs are designed to help organizations build AI capability today while creating a foundation for long-term transformation.

“Organizations that invest consistently in skills development are better positioned to adapt to technological change,” Grassi added. “AI should be treated as a driver of innovation, and that requires continuous learning at every level of the business.”

To learn more about team training, visit the Team AI Training page.

To learn more about the AI Academy and enterprise services, visit the AI Academy page.

About General Assembly

General Assembly is a global education and talent development organization focused on practical, in-demand skills. Founded in 2011, the company provides training in technology, data, and business disciplines for individuals and organizations. With a global footprint and hands-on instruction model, General Assembly supports learners and employers in developing skills aligned with evolving workforce needs. General Assembly is part of the Adecco Group and works alongside LHH to connect talent development with broader workforce strategy. For more information, visit generalassemb.ly.

Media Contact

Anna Rice
anna.rice@generalassemb.ly

Momcozy today announced that it has surpassed 4.5 million users worldwide, a milestone the company attributes to rising demand for discreet, workplace-friendly lactation solutions as hybrid and flexible work models become more common.

As hybrid and flexible work models become embedded across global industries, employers are confronting a persistent challenge in retaining women after childbirth: the lack of practical, discreet support for lactation in professional settings.

According to maternal health advocates, while workplace policies around parental leave and flexibility have expanded in recent years, pumping technology has evolved more slowly. Traditional devices are often bulky, visibly noticeable under clothing, and dependent on fixed locations, creating logistical and psychological barriers for mothers returning to work. Research has linked these barriers to early cessation of breastfeeding and, in some cases, reduced workforce participation.

In response to these challenges, a growing segment of consumer health technology companies is repositioning lactation devices as tools that support workplace continuity rather than purely clinical products. Among them is Momcozy, a direct-to-consumer maternal technology company that reports serving more than 4.5 million users across more than 60 countries.

The milestone coincides with the company’s recent introduction of the Momcozy Air 1, designed to be used in mobile and open-office environments. With a profile of approximately 2.4 inches — about 20% slimmer than many competing wearable pumps, based on the company’s internal testing across major North American and European markets — the device is intended to reduce visible bulk, one of the most frequently cited deterrents to pumping at work.

According to the company, product development has increasingly focused on minimizing disruption during the workday. The pump incorporates a transparent top that allows users to visually confirm nipple alignment, addressing a common source of discomfort and failed pumping sessions that can force schedule adjustments. A wireless charging case extends battery autonomy, enabling use during travel or long workdays without reliance on dedicated lactation rooms or power outlets.

Momcozy reports that more than 60 patents protect its wearable pump designs, underscoring a broader shift toward what some companies describe as “ultra-slim” or “discreet” technology — products designed to reduce cognitive and logistical burden rather than introduce new tasks into already constrained schedules.

Industry observers note that such devices reflect changing expectations among professional mothers in a post-pandemic labor market. “The conversation has moved beyond whether women should be accommodated at work,” said one maternal health consultant familiar with workplace policy trends. “It’s increasingly about whether the tools themselves allow women to remain visible, productive, and present.”

The category has also begun to attract external validation. The pump has received multiple international design and innovation awards, including recognition from Time magazine’s "Best Inventions of 2025," signaling growing interest in maternal-focused health technology among consumers and investors.

Although wearable lactation devices remain a niche within the broader health tech sector, analysts say their relevance is likely to expand as companies reassess gender equity, retention, and productivity in evolving work environments. For many professional mothers, advocates suggest that practical, everyday technology may play a central role in sustaining long-term workforce participation.

About Momcozy

Since its founding in 2018, Momcozy — the global No. 1 wearable breast pump brand* — has rapidly emerged as a leader in the FemTech space, offering a groundbreaking range of products designed to support mothers and babies from pregnancy through postpartum and beyond. With a commitment to innovation and comfort, Momcozy has redefined maternal care with its wearable breast pumps, nursing bras, and other essential products that integrate seamlessly into the lives of modern mothers. Loved by over 4.5 million mothers across 60 countries, Momcozy’s products are sold directly on the brand’s website and by major retailers such as Babylist, Walmart, Target, and Amazon. Momcozy’s mission is to offer comprehensive solutions that empower mothers with the comfort and support they need at every stage of their journey. For more information, visit momcozy.com.

*Based on the global market share of wearable breast pumps, Grand View Research 2024.

Media Contact

Anna Xu
annaxu@momcozy.com

Today, 7-HOPE Alliance said that last week’s California Senate Health Committee hearing was a major step forward in the public conversation surrounding 7-hydroxymitragynine (7-OH) and kratom.

While no vote was taken, lawmakers engaged directly with scientific findings, consumer data, and personal testimony, noting that the issue warrants serious examination and additional information. 7-HOPE Alliance and advocates applauded this meaningful move toward responsible, evidence-based policymaking.

“We are incredibly grateful that lawmakers chose to pause and listen,” said Jackie Subeck, executive director of 7-HOPE Alliance. “We showed up to ensure that decisions made in Sacramento are grounded in science, data, and real consumer experience — not fear. We have consistently supported reasonable regulation, and we are ready to work with policymakers to get this right.”

During the hearing, committee member Senator Anna Caballero noted that this was the second time she had heard testimony on the issue, previously in the Public Safety Committee which reached a similar conclusion. She remarked that with both hearings she came away with “more questions than answers.” The committee Chair also requested additional information from 7-HOPE Chief Science Advisor Dr. Michele Ross, reinforcing that the issue warrants careful review rather than immediate action. 7-HOPE Alliance is happy to see that lawmakers are approaching the issue with caution and openness instead of rushing toward prohibition and criminalization.

Another expert who presented, Dr. Igor Koturbash, M.D., Ph.D,  acknowledged having reservations about 7-OH but stated that he did not believe the compound should be criminalized. 7-HOPE Alliance believes that distinction is significant. Even cautious voices recognized that criminal penalties are not supported by the available evidence.

Lawmakers also heard from consumers who shared deeply personal stories about how 7-OH and kratom have impacted their lives. One particularly powerful moment came when James C. testified that after years of IV heroin use and unsuccessful attempts to transition off opioids through methadone and suboxone, 7-OH provided him with a sustainable alternative. He described it as a “viable option to turn to” instead of returning to prescription opioids or illicit drugs. His testimony underscored the stakes of the discussion and the importance of evaluating potential harm reduction tools carefully before considering bans.

While legislation to place 7OH on Schedule 1, SB 768 (Umberg), was defeated last month, AB 1088 (Bains), to put a 2% mg cap as a defacto ban on 7-OH, is an active two year bill which raises significant concerns among consumers, researchers, and harm reduction advocates who argue that any type of ban could push products into unregulated markets and remove a potential alternative for those seeking to move away from more dangerous substances.

“We asked for thoughtful conversation grounded in science and lived experience,” Subeck said. “That conversation truly began in this hearing. We are grateful to the Senate Health Committee for listening.”

7-HOPE Alliance continues to support reasonable regulation, including age restrictions including at point of sale, strong manufacturing standards, labeling transparency, third-party testing, and clear milligram-based serving limits, and will keep working in California and across the country to advance science-driven policy, support rigorous research, and ensure that consumer voices remain part of the public health conversation.

About 7-HOPE Alliance

7-HOPE Alliance Foundation (7-Hydroxy Outreach for Public Education) is a 501(c)(3) nonprofit organization dedicated to advancing public education, user support, and policy advocacy around 7-hydroxymitragynine (7-OH), a naturally occurring alkaloid in the kratom plant. Through a foundation of science, storytelling, and community, 7-HOPE empowers individuals, healthcare professionals, and policymakers with accurate, balanced information on 7-OH and its role in harm reduction, natural wellness, and safe, legal access to alternatives. The organization’s mission centers on four pillars: science, education, advocacy, and user support. By confronting misinformation, promoting responsible use, and providing uplifting real-life testimonials, 7-HOPE aims to ensure 7-OH remains available to the many individuals who find it to be a safe and effective alternative to dangerous painkillers and illegal drugs. For more information or to get involved, visit 7hopealliance.org.

Media Contact

7-HOPE Alliance
media@7hopealliance.org

What began as a mission to expand representation in streaming media has evolved into a broader institutional strategy for ownership, scale, and long-term economic participation. For Hardy L. Pelt, founding member and chief revenue officer of Urban Edge Network (UEN), the company’s next phase is less about visibility alone and more about structural control. “Representation is important, but ownership of infrastructure is what determines who benefits long-term,” Pelt says. “We are focused on building systems that allow Black-owned media and HBCUs (Historically Black Colleges and Universities) and the National Association of Intercollegiate Athletics (NAIA) to operate with real economic leverage.”

At the center of this evolution is UEN’s flagship streaming platform, which delivers live and on-demand sports, culture, and entertainment from historically Black colleges and allied institutions, as well as from over 200 NAIA schools. But Pelt emphasizes that content distribution is only one piece of the equation. “Streaming is the front door,” he explains. “Behind that door has to be technology, monetization, and data infrastructure that actually sustains the ecosystem.”

That mindset has shaped UEN’s recent push into advertising technology and channel partnerships. At CES 2026, UEN became a founding partner in the Emerging Channels Fund launched by Ionic Studios, expanding its ability to scale distribution and monetize emerging FAST and CTV channels. According to Pelt, these moves reflect a shift in positioning. “We are not just distributing content anymore,” he says. “We are building market-ready inventory that brands can activate at scale while still supporting culturally aligned platforms.”

UEN’s approach to growth also extends beyond commercial partnerships into social impact. According to Pelt, the strategic alliance with the Southern Christian Leadership Conference (SCLC) reflects the company’s effort to link media investment with measurable community outcomes. Under this collaboration, UEN supports advertising commitments directed toward Black-owned media, while the SCLC provides institutional accountability and advocacy. “This partnership is more than symbolic, it’s structural,” Pelt notes. “We are tying revenue generation directly to programs that advance economic equity and community development.”

Sports media remains another core pillar of UEN’s expansion strategy. Partnerships with organizations such as the National Association of Intercollegiate Athletics (NAIA) and the HBCU Athletic Conference have broadened access to live collegiate events, while professional collaborations, including the Texas Legends, demonstrate the commercial potential of culturally rooted sports storytelling. The recent launch of WatchAMC.com with the American Midwest Conference further reinforces UEN’s role as a streaming infrastructure partner rather than a standalone broadcaster. “Sports content is not just entertainment,” Pelt explains. “It’s a gateway to institutional audiences, alumni networks, and long-term community engagement.”

Perhaps the most ambitious element of UEN’s strategy is the HBCU Scale Sovereignty Initiative, a national framework designed to move beyond media distribution and into institutional capacity-building. The initiative includes a shared services backbone aimed at standardizing administrative systems such as CRM platforms, financial aid infrastructure, and human resources tools. Pelt views this as a necessary step toward sustainability. “Operational efficiency is a form of economic empowerment,” he says. “When institutions save money and streamline processes, they gain the flexibility to reinvest in students and innovation.”

The initiative’s innovation and growth engine adds another layer, incorporating venture capital funding tied to HBCU communities, national data collaboratives, and commercialization pathways for intellectual property. Together, these components reflect a shift from short-term visibility gains to long-term institutional sovereignty. “We are trying to move the conversation from exposure to ownership,” Pelt adds. “That’s how lasting economic participation is built.”

Looking ahead, UEN’s strategic goals include enrollment growth, improved financial sustainability for partner institutions, and expanded global collaboration. For Pelt, the broader vision is clear. “This is about building a media ecosystem that doesn’t just tell our stories,” he says. “It’s about creating the economic architecture that allows those stories, and the institutions behind them, to thrive at scale.”

About Urban Edge Network (UEN)

Urban Edge Network (UEN) is the fastest-growing Black-owned streaming network, offering 24 hours of sports and entertainment. You can enjoy UEN on all your favorite platforms, including Roku, Amazon Fire TV, iOS, and Android. Best of all, the network is completely free — no paywalls or sign-ups required. Download the app and dive straight into the action. UEN also boasts the largest live programming dedicated to women's sports, making it a premier destination for sports enthusiasts. For more information, visit urbanedgenetwork.net.

About Hardy L. Pelt

Hardy L. Pelt is the founding member and chief revenue officer of Urban Edge Network (UEN), where he leads strategy at the intersection of streaming, advertising technology, and institutional partnerships. Focused on building economic infrastructure for Black-owned media and HBCUs, Pelt champions ownership, monetization, and scalable systems that drive long-term sustainability. His work centers on aligning media distribution with structural equity, operational efficiency, and measurable community impact.

Media Contact

Randall Barnes
randall@urbanedgenetwork.org

Precoro, a leading procurement and vendor management platform, has launched AI-enabled features that significantly broaden its intelligent automation suite. Following the successful integration of AI-powered Optical Character Recognition (OCR), Precoro has also introduced an AI Assistant designed to bring data insights and contextual analysis directly into the user’s workflow.

As procurement and finance operations generate increasing volumes of data, teams face the dual challenge of minimizing repetitive manual work while quickly identifying trends and patterns that inform smarter decisions. Precoro’s expanded AI capabilities address both.

AI Assistant: Your Procurement Co-Pilot

Precoro’s new AI Assistant acts as an intelligent, conversational insights engine built into the platform. Users can ask questions about spend trends, supplier performance, delivery delays, or budget forecasts and quickly receive data-backed answers without manually exporting reports. The AI Assistant transforms complex procurement and vendor data into clear insights in seconds, enabling faster decision-making and deeper vendor analysis across the organization.

“Procurement teams spend countless hours just preparing and digesting data. Our AI Assistant brings that insight to their fingertips, making analysis intuitive and strategic decisions easier,” said Andrew Zhyvolovych, CEO of Precoro.

AI-Powered OCR: Faster, Smarter Document Processing

Building on its existing OCR technology, Precoro now leverages Google’s Custom Extractor and advanced intelligent document processing to automatically capture invoice data. Uploaded invoice files are processed, parsed, and pre-filled in the system, drastically reducing human error and operational friction.

The OCR feature not only extracts standard fields like supplier names, amounts, and dates but also supports item-level data capture and smart matching with purchase orders and goods receipts, enabling faster approvals and clearer visibility into payables. This functionality helps companies process supplier invoices more efficiently, secure early payment discounts, and strengthen vendor relationships.

Unified AI Experience for Vendor Management and Spend Control

Precoro’s enhanced AI capabilities help organizations move beyond vendor onboarding and document processing to analytics and decision support. By combining automation with intelligence, the platform uncovers duplicate invoices or unusual spending before they turn into financial risks. The built-in Supplier Portal streamlines collaboration with vendors, while AI-driven insights reveal opportunities to consolidate suppliers and negotiate better terms.

About Precoro

Precoro is a procurement centralization and automation platform designed to establish purchase controls, provide 360-degree spend visibility, and uncover savings without disrupting operations. Trusted by over 1,000 companies globally, Precoro helps finance and procurement teams work from a single source of truth across projects and business units. For more information, visit precoro.com.

Media Contact

Maryna Marochko
press@precoro.com
+1 929-284-2615

Metrica Software, a provider of production-grade Power BI connectivity for enterprise systems, today reported that analytics and IT leaders are reassessing how operational data reaches Power BI. Organizations that spent years investing in custom-built data pipelines are now asking whether that investment was ever necessary.

Enterprise analytics inherited a working assumption that complex operational environments require custom engineering to connect reliably to reporting platforms. Custom pipelines and scripted exports became standard infrastructure, maintained by engineering teams whose involvement became a permanent operational dependency.

Dedicated connectors built natively within enterprise platform ecosystems have long carried a different capability profile. Certified to platform standards, operating within the platform's own security and data model, handling schema evolution as a design requirement: these are purpose-built components of the platforms they serve, not simplified integration tools.

“When organizations seriously compare a dedicated Power BI connector to what they have built internally, the conclusion is consistent,” said Anton Storozhuk, CEO and founder of Metrica Software. “The capability was there all along. What was missing was confidence, and that confidence gap carries a real cost.”

The operational cost of custom connectivity is rarely calculated in full. Maintaining pipelines as platforms evolve, repairing them when schemas change, scaling them as data volumes grow: costs that accumulate quietly until they cannot be ignored.

Metrica Software develops dedicated Power BI connectors certified by and built natively within the ecosystems they serve. Its Power BI Connector for SAP and Power BI Connector for Salesforce are designed for organizations where analytical reliability, governed data access, and long-term operational stability are standing requirements.

About Metrica Software

Metrica Software provides enterprise Power BI connectors for SAP and Salesforce, enabling organizations to deploy and operate analytics integrations without custom development or specialized integration teams. The connectors are designed to meet enterprise requirements for security, scale, and governance while remaining manageable by analytics teams. Founded by Anton Storozhuk, Metrica combines deep technical expertise with a strategic focus on long-term operational ownership in enterprise analytics. The company shares analysis and perspectives on enterprise analytics and data connectivity through its blog. For more information, visit metricasoftware.com.

Media Contact

Anton Storozhuk
Founder and CEO, Metrica Software
a.storozhuk@metricasoftware.com

On February 17 in Kyiv, GG.BET UA organized a media event for players of the legendary Ukrainian club and representatives of Ukraine's top sports media. Journalists trained with footballers in Dynamo's first team under the guidance of the team's coaches, played a short match in mixed squads, and took part in a Q&A session.

As the team's title sponsor, GG.BET UA took a creative approach to the organization of the event and went beyond a regular media briefing. A joint training session for the journalists and star players and a practice match in mixed squads, put both the journalists and players in good spirits, and created a cool, informal atmosphere. After the game, a Q&A session took place, where FC Dynamo's winter training camp and preparation for the second half of the season in the Ukrainian Premier League, led by the team's new coach, Ihor Kostyuk, were discussed.

In Ukraine, where football is one of the most popular sports, playing with the players of renowned clubs is a chance to go through your own unique experience; to live out your childhood dream, remember your sporting background, get up close to legends, and more. This is part of the cultural code that is close to GG.BET UA and a reference to one of the brand's values: creating events that blur the lines between beloved teams and their audiences.

The collaboration between GG.BET UA and Dynamo started in 2024, when the Ukrainian bookmaker became the club's official partner in European cup matches and the official sponsor of its winter training camp. In 2025, GG.BET UA became the club's title sponsor for three years.

Media Contact

Press Office
pr@ggbet.ua

Tough Leaf today released “The State of Certified Subcontractor Sourcing & Compliance 2026,” a comprehensive industry report examining the evolving challenges and opportunities in small-, local-, minority-, women-owned and other certified subcontractor participation across the country.

The report comes as Tough Leaf expands from pre-construction sourcing into managing certified subcontractor compliance across the entire project lifecycle — from sourcing and participation planning through ongoing tracking and validation during construction.

Based on data from active projects and interviews with general contractors, agencies, and certified subcontractors, the report highlights a fundamental shift: compliance is no longer confined to bid day or project closeout. Teams are increasingly expected to maintain accurate participation tracking, certification verification, and documentation continuously throughout project execution.

“Compliance has fundamentally changed,” said Wissam Akra, CEO of Tough Leaf. “What used to happen at bid day or closeout now lives inside daily project operations. The teams that embed compliance into how they source, plan, and deliver projects are protecting revenue, reducing risk, and seeing better outcomes.”

Key findings include:

• Compliance has shifted from periodic verification to continuous tracking throughout the project lifecycle.
• Pre-construction sourcing decisions directly impact compliance success months later.
• Structured workflows drive 3.5× more competitive bids and recover an average of 55 project management hours per month.
• Changing regulatory requirements continue to create complexity across federal, state, and local jurisdictions.

Industry Leaders Convene to Address the Future of Sourcing and Compliance

The report release follows an industry sourcing and compliance forum hosted by Tough Leaf alongside partners WithCoverage and Contech Alliance in New York City earlier in February. The event convened private owners, general contractors, and certified subcontractors to discuss the operational realities of managing participation goals in today’s evolving regulatory environment.

Discussions focused on how pre-construction sourcing decisions influence downstream compliance performance, the growing administrative burden placed on project teams, and the increasing expectation for real-time validation of certified participation during construction.

“We wanted to create a space where the people actually navigating these challenges every day could speak candidly about what’s working, and where friction still exists,” said Akra. “These types of real-world insights directly informed the findings in this report.”

The 2026 Outlook: What’s Ahead

The report identifies three key factors shaping the future of certified subcontractor compliance: increasing fragmentation across federal, state, and local programs; the shift from optional to expected digital tools and AI-powered verification; and the transition from periodic audits to continuous oversight throughout project execution.

Upcoming Webinar: Deep Dive into the 2026 Compliance Outlook

To further explore the report’s findings, Tough Leaf will host a live webinar on March 18, 2026, focused on how sourcing strategy, compliance workflows, and real-time tracking are reshaping project delivery.

The session will offer practical insight for general contractors, owners, and compliance teams navigating today’s evolving participation requirements.

Registration is available here.

About the report

“The State of Certified Subcontractor Sourcing & Compliance 2026” examines compliance from multiple perspectives — general contractors, agencies, certified subcontractors, and private owners — based on observations from active construction projects and industry interviews.

The full report is available for download here.

About Tough Leaf

Tough Leaf is a subcontractor sourcing and compliance platform built for prime contractors. It enables teams to find qualified small and certified subcontractors, manage compliance requirements, and track participation and spend from bid through construction. Whether used as a self-service platform or paired with Tough Leaf’s managed services, the system simplifies sourcing and compliance in one connected workflow — helping teams win more work, reduce manual effort, and avoid compliance risk. For more information, visit toughleaf.com.

Media Contact

Stephanie Seril
VP of Growth, Tough Leaf
stephanie@toughleaf.com
+1 650-776-2074

Unlisted, a groundbreaking digital real estate community focused on the 98% of homes that aren’t for sale yet, announced today that Tracy Shively of The Shively Team at Douglas Elliman, Mid-Atlantic has joined the platform, extending Unlisted’s presence across Northern Virginia. Tracy Shively will represent ZIP code 22066, offering buyers and homeowners a highly informed, relationship-driven approach rooted in decades of regional expertise.

Unlisted’s technology introduces a more thoughtful way to navigate real estate. Buyers can explore homes that match their long-term goals, not just those currently on the market. Homeowners gain early insight into interest around their property and the flexibility to engage on their own timeline. For real estate professionals, the platform provides tools that deepen neighborhood visibility, strengthen advisory relationships, and encourage more meaningful conversations.

Every home on Unlisted features a digital property profile created using publicly available data. Buyers can search, save, and organize these profiles into personalized collections, including properties that may not be actively listed. For homeowners, these profiles reveal demand and potential opportunities that often remain unseen in traditional real estate models.

Each participating agent on Unlisted is connected to a defined set of ZIP codes, with one agent assigned per area. This structure emphasizes trust, accountability, and deep local knowledge. As Unlisted continues to grow nationwide, the platform remains focused on transparency, connection, and a more intentional path to home decisions.

An associate broker and founder of The Shively Team at Douglas Elliman, Tracy Shively brings more than 35 years of experience across Virginia, Maryland, and Washington, D.C. Her career began in residential construction with a custom home builder and later expanded into leadership roles, including serving as a division manager at Brookfield Properties. These experiences inform a thoughtful, measured approach — one that helps sellers make confident decisions about preparation, positioning, and value.

Tracy is widely recognized for her trust, integrity, market insight, and unwavering commitment to her clients. She delivers a concierge-level experience grounded in the belief that luxury is defined by service, care, and advocacy. A longtime resident of McLean, she remains actively involved in the community and serves on the boards of The Loudoun Serenity House and the McLean Community Foundation.

On joining Unlisted, Tracy Shively commented: 

“Today’s buyers and homeowners want more information and more control over their options. Unlisted creates space for those conversations to happen earlier and more thoughtfully, and I see real value in bringing that visibility to the communities I serve.”

Unlisted Founder and CEO Katie Hill shared:

“Tracy’s depth of experience, construction knowledge, and client-first philosophy align seamlessly with Unlisted’s mission. She exemplifies the level of professionalism and care we look for in our network, and we’re proud to welcome her to represent 22066.”

To learn more about Unlisted, visit UnlistedHomes.com. For Unlisted for Agents, visit UnlistedHomes.com/Agents.

To learn more about Tracy Shively, visit her Unlisted profile or connect through her website.

About Unlisted

Unlisted unlocks the potential in homes that aren’t for sale — yet. The company empowers home buyers to join the Waitlist for homes they love that aren’t for sale — in other words, unlisted. At the same time, homeowners collect a Waitlist of interested buyers for whenever the time comes to sell, giving everyone a head start. Unlisted also allows homeowners to control how their home is presented online; they can create a stunning up-to-date property profile that shows off the home’s best features and attracts more interest. With more time and more connection, Unlisted is a more human way to explore real estate that drives better outcomes for all. Selected for TechCrunch’s 2025 Startup Battlefield 200 as one of the top tech startups globally, and backed by HearstLab, Hearst Newspapers, VC414, StageNext Fund, and prominent angel investors, Unlisted gives buyers a competitive edge in today’s challenging housing market. For more information, visit UnlistedHomes.com.

Media Contact

Maura Racz
maura@unlistedinc.com

Nevari today announced its positioning as the first AI-native enterprise infrastructure firm, defining a new category that challenges both traditional consulting models and platform-centric AI approaches. The company asserts that enterprises now require intelligence embedded directly into operational systems — not recommended from outside or visualised through dashboards — to achieve measurable operational performance.

Nevari identifies a persistent gap in enterprise AI deployment: while organisations have invested heavily in strategy consulting and analytics platforms, execution velocity often remains constrained despite unified data and accelerated strategy cycles.

Nevari addresses this gap by deploying proprietary AI productivity systems directly into enterprise workflows, governance frameworks, and commercial engines. Where legacy firms advise on AI strategy and platforms provide data visibility, Nevari engineers and embeds AI-driven execution infrastructure designed to compress the gap between insight and operational outcome.

Operational Performance in Practice

Nevari's approach has been deployed across enterprise engagements in regulated and complex operating environments, including work with global organisations in food and beverage, private equity, and financial data platforms.

These outcomes resulted from embedding AI-driven execution infrastructure directly into workflows, governance layers, and commercial engines — rather than through advisory cycles or analytics deployments in isolation. Nevari structures engagements around quantified value discovery before scale deployment, reducing speculative AI spend.

Beyond Advisory and Platforms

Matthew Aizen, founder and CEO of Nevari, commented:

"Enterprise AI has been trapped between advisory abstraction and platform dependency. What boards actually need is structural accountability — systems that directly influence execution velocity and operational performance. AI should not be a parallel initiative; it should be embedded into how an organisation operates every day.

We built Nevari as infrastructure from day one. Not a consultancy adapting to AI. Not a platform retrofitting services. But a governance-first, performance-driven architecture designed to compress the gap between insight and operational outcome.

The shift we're seeing in the market is structural. Enterprises are no longer asking for strategy decks or dashboards — they are asking for measurable operational performance. That is where we operate."

AI as Commercial Infrastructure

Nevari's model integrates proprietary systems including VEKTOR (enterprise diagnostics), CAEL, and Yanus, deployed within client-controlled environments to maintain data sovereignty and intellectual property ownership. Unlike traditional SaaS licensing models, these systems are embedded as operational infrastructure, with commercial models explicitly aligned to operational performance, cost efficiency, and execution velocity.

The company's case portfolio demonstrates stabilisation within weeks, operational improvements within months, and sustained performance gains across regulated and complex operating environments. This compressed time-to-value is engineered through pre-deployment diagnostic quantification, embedded automation architecture, and continuous performance monitoring aligned to operational outcomes.

Nevari positions this approach as a response to a structural market shift. Boards increasingly demand measurable operational outcomes rather than exploratory AI experimentation, and enterprises require intelligence embedded into decision pathways, accountability for performance, and governance-integrated deployment. The company defines this convergence as AI-native execution infrastructure.

About Nevari

Nevari is a UK-based AI-native enterprise infrastructure firm redefining how large organisations deploy and operationalise artificial intelligence. Built from inception as an AI-first operating model, Nevari embeds intelligent automation and governance-driven AI systems directly into the core mechanics of enterprise execution. Operating across financial services, banking, private equity, healthcare, life sciences, retail, ecommerce, insurance, energy, technology, telecommunications, hospitality, automotive, manufacturing, aviation, R&D, media, logistics, infrastructure, real estate, and government, Nevari partners with complex, regulated organisations seeking structural productivity and operational optimisation. Its proprietary AI productivity architecture is engineered to deliver quantifiable operational impact — compressing inefficiencies, strengthening governance, and improving performance. Nevari continues to grow month-on-month as enterprises shift from advisory-led AI to infrastructure-led execution. For more information, visit www.nevari.com.

Media Contact

Simon Hemelryk
pr@nevari.com

Unlisted, a groundbreaking digital real estate community focused on the 98% of homes that aren’t for sale — yet, announced today that Marilyn Wright of Sotheby’s International Realty has joined the platform, expanding Unlisted’s presence across Asheville and the greater Western North Carolina region. Wright will represent ZIP codes 28804, 28730, 28803, 28801, 28704, 28759, 28711, and 28787, bringing deep regional expertise and luxury market leadership to homeowners and buyers throughout the area.

Unlisted’s technology is designed to broaden how buyers, homeowners, and agents engage with real estate. Buyers can explore homes that align with long-term goals, not just those actively listed. Homeowners gain insight into demand for their property and can engage with interest on their own timeline. Real estate professionals benefit from tools that reinforce neighborhood presence, elevate advisory value, and support more informed conversations.

The platform uses publicly available data to create a digital property profile for every home in the country. Buyers can search, curate, and organize these profiles into personalized collections, including homes not currently on the market. For homeowners, these profiles provide clarity around interest and open the door to opportunities that might otherwise remain unseen.

Each real estate professional on Unlisted is assigned an agent profile connected to the homes within their designated ZIP codes. With one agent selected per ZIP, the program emphasizes trusted representation, market credibility, and local insight. As the network grows nationwide, Unlisted remains focused on transparency, connection, and more thoughtful engagement throughout the home journey.

Marilyn Wright is widely recognized as Asheville’s leading authority on luxury real estate and one of North Carolina’s most accomplished advisors. Ranked the No. 2 individual in the state for sales volume in the 2025 RealTrends Verified rankings with $108 million closed, she has consistently set records across Western North Carolina, including the two highest-priced residential sales in state history in 2024. A four-year top-producing global advisor, Marilyn is also among Sotheby’s International Realty’s Top 100 Advisors worldwide and a member of the firm’s exclusive Market Leaders network.

An eighth-generation Western North Carolinian, Marilyn combines deep regional knowledge with elevated marketing strategies and a background that includes 15 years of leadership in luxury homebuilding. Her work has been featured in Mansion Global, The Wall Street Journal, and RealTrends Verified, reflecting a career defined by discretion, insight, and results.

Marilyn Wright shared her perspective on joining Unlisted:

“Western North Carolina offers a unique blend of natural beauty, craftsmanship, and lifestyle. Unlisted creates a more intentional way for buyers and homeowners to explore what’s possible, and I’m excited to bring that approach to the communities I serve.”

Founder and CEO Katie Hill commented on the announcement:

“Marilyn exemplifies the level of expertise and integrity we look for in our agent partners. Her leadership in the luxury market and deep connection to Western North Carolina make her a powerful addition to the Unlisted network.”

To learn more about Unlisted, visit UnlistedHomes.com. For Unlisted for Agents, visit UnlistedHomes.com/Agents.

To learn more about Marilyn Wright, visit her Unlisted Profile or connect through her website.

About Unlisted

Unlisted unlocks the potential in homes that aren’t for sale — yet. The company empowers home buyers to join the Waitlist for homes they love that aren’t for sale — in other words, unlisted. At the same time, homeowners collect a Waitlist of interested buyers for whenever the time comes to sell, giving everyone a head start. Unlisted also allows homeowners to control how their home is presented online; they can create a stunning up-to-date property profile that shows off the home’s best features and attracts more interest. With more time and more connection, Unlisted is a more human way to explore real estate that drives better outcomes for all. Selected for TechCrunch’s 2025 Startup Battlefield 200 as one of the top tech startups globally, and backed by HearstLab, Hearst Newspapers, VC414, StageNext Fund, and prominent angel investors, Unlisted gives buyers a competitive edge in today’s challenging housing market. For more information, visit UnlistedHomes.com.

Media Contact

Maura Racz
maura@unlistedinc.com

BNW Developments, the single largest private developer in Ras Al Khaimah, set the stage for a defining moment with the unveiling of the first Radisson Blu Hotel and Radisson Blu Residences in RAK Central, in partnership with Radisson Hotel Group. Led by senior leadership from both organisations and joined by prominent real estate and hospitality stakeholders, the reveal marked a bold new benchmark for branded hospitality and elevated urban living in the emirate.

The grand launch was attended by over 8,000 people, including the industry leaders of the real estate world. Electrifying performances by the UK band Blue and the Bollywood duo Armaan Malik and Amaal Mallik followed the two-project announcement.

Located within RAK Central, Ras Al Khaimah’s emerging commercial and lifestyle destination, the development brings Radisson Blu’s internationally recognised service standards and design ethos to a mixed-use address positioned at the heart of the emirate’s next phase of growth. With Al Marjan Island anchoring Ras Al Khaimah’s leisure-led identity, RAK Central is set to define its work-and-play district, a future business hub that integrates offices, residences, hospitality, and lifestyle in one connected urban core. This strategic positioning underpins BNW Developments’ investment in RAK Central as the emirate’s next engine of economic and community growth.

With a robust portfolio spanning more than 10 strategic projects in Ras Al Khaimah, BNW Developments has reinforced its scale in the northern emirate, underscoring its long-term commitment to shaping destination-led growth and delivering enduring value for residents, partners, and investors.

Dr. (CA) Ankur Aggarwal, chairman and founder, BNW Developments said, "Radisson Blu Hotels and Residences mark a defining step in our Ras Al Khaimah vision, conceived to deliver durable investor returns alongside a globally benchmarked living experience. Positioned within RAK Central’s integrated Live-Work-Play ecosystem, it brings business, lifestyle, and hospitality into one cohesive address. Our partnership with Radisson Hotel Group introduces international brand depth and operational excellence, placing this development and BNW’s growing hospitality portfolio firmly within a global standard of distinction while strengthening long-term value and confidence.”

Dr. Vivek Anand Oberoi, managing director and co-founder, BNW Developments remarked, "RAK Central is a clear statement of where Ras Al Khaimah is headed, and BNW is proud to help drive that momentum alongside partners of global caliber. Radisson Blu Hotel and Residences is designed to elevate both investor confidence and everyday lifestyle, bringing an international brand experience to a destination where living, working, and leisure come together seamlessly."

Radisson Blu Hotel, RAK Central will comprise 361 keys within a newly built property positioned above curated retail and cinema offerings, creating a vibrant, day-to-night address with strong destination pull. Designed for both business and leisure travelers, the hotel will feature five food and beverage venues, a rooftop terrace and pool bar, meeting and event spaces, a spa and gym, a business-class lounge, and a kids club.

Adjacent to the hotel, Radisson Blu Residences, RAK Central, will include 222 branded residences. Residents will enjoy dedicated hotel-delivered services, ensuring a seamless, internationally consistent experience, while benefiting from operational efficiencies and food and beverage synergies across the wider development.

Elie Milky, chief development officer, Middle East, NE Africa, Cyprus, and Greece, Radisson Hotel Group added, “This partnership with BNW Developments reflects our shared belief in Ras Al Khaimah’s momentum as both an investment market and a visitor destination. Entering RAK Central for the first time is an exciting step for us. With Radisson Blu Hotel and Residences, we’re bringing a premium hotel and residential offering that’s rooted in strong operations, consistent service, and the quality people expect from the Radisson Blu brand.”

As BNW Developments continues to expand its presence across Ras Al Khaimah at scale, Radisson Blu Hotel and Radisson Blu Residences, RAK Central stands as a milestone collaboration bringing a global hospitality brand into a district designed for the emirate’s future.  

About BNW Developments

BNW Developments is a premier UAE-based real estate developer with a gross development value exceeding AED 32 billion, led by Chairman and Founder Dr. (CA) Ankur Aggarwal and Managing Director and Co-Founder Dr. Vivek Anand Oberoi. Backed by a team of more than 500 professionals, BNW blends design intelligence with an investor-first strategy to deliver ultra-luxury developments that balance legacy, returns, and long-term value. Serving high-net-worth individuals, global investors, and leading financial institutions, BNW continues to set new benchmarks in quality, sustainability, and sophistication across the region. For more information, visit bnw.ae. 

Media Contact

Aashna Suresh
aashna.suresh@bnw.ae

Renty reported that demand for mobility services in the UAE has been supported by higher visitor flows and a growing share of online bookings, as residents and travel operators increasingly reserve transport through digital channels.

The shift is pushing rental platforms to compete on search, availability, and clear terms rather than offline sales. Demand in 2025 for different models, from economy sedans to luxury SUV rental on Renty.ae reflects the trend of user-friendly online bookings, as they were made through the Renty platform predominantly.

Founded in 2018, Renty has grown from a local luxury car rental service into a technology marketplace for car and yacht rentals in the UAE. In 2025, the company reported a 24% increase in website conversion, added 70 vehicles to its luxury fleet, and served clients from 163 countries, highlighting the platform’s international reach.

Renty Overview: Marketplace Model, Services, and Priorities

Dubai’s tourism growth is supporting demand for rental transport. In H1 2025, Dubai recorded about 9.88 million international overnight visitors, while average hotel occupancy reached 80.6%, highlighting how steady the city’s travel pipeline has become (The Economic Times). Against that backdrop, Renty operates in the UAE as a technology-led rental marketplace focused on service standards, automation, and customer experience. Founded by entrepreneur Yevhen Parokhod, the platform combines Renty’s own inventory with vehicles supplied by trusted partners, enabling a broader selection while maintaining consistent partner quality and service standards.

Fleet and services

Renty’s fleet is aimed at overcoming 2,200 cars in the near future, alongside more than 100 yachts available for charter. The platform offers hourly, daily, weekly, and monthly rentals, as well as leasing and lease-to-own options, with a “no deposit” policy, 24/7 customer support, and payment methods including cash, cards, and cryptocurrency.

Mission and vision

The company’s stated mission is to improve the UAE car rental market by introducing higher service standards, new products, and a more convenient, client-centric experience. Its long-term vision is to become a best-in-class car rental service, competing on service quality rather than discount-led pricing, Parokhod has said.

Digital product

Renty uses automation and end-to-end analytics across product, operations, and marketing, and has expanded mobile-first booking with an app for quick car and yacht reservations. Those filters allow users to narrow searches by brand and model, including high-demand SUVs such as the Mercedes G-Class on Renty.ae. In 2025, Renty said car rentals booked via web and app rose by 69% while mobile app-driven sales increased from 8% to 25%, with yacht rentals up 2.5 times.

Expansion priorities

Renty’s expansion agenda focuses on scaling four directions: relaunching its economy segment through a broader marketplace model; expanding yacht chartering; growing lease-to-own offerings; and continuing to develop its mobile application to improve conversion and retention. 

Tourism as a Driving Force of Mobility Services

Premium demand follows visitor flows

Higher tourism volumes in Dubai continue to support demand for flexible, premium mobility — especially for travelers and affluent residents who prioritize convenience and “ready-now” availability over ownership. For rental platforms, that demand typically converts into more bookings tied to real trip needs — airport arrivals, hotel-to-meeting movement, weekend travel, and special-occasion itineraries — where customers value clear terms, fast confirmation, and dependable availability. Premium cars and yacht charters tend to benefit from the same travel-led lift, particularly as visitors lean into “experience” spending rather than purely functional transport.

Digital visibility and trust signals

Renty positions tourism growth as a catalyst not only for demand, but also for how customers choose providers. As Dubai’s visitor volumes expand, competition increasingly plays out in search visibility, content clarity, real-time availability, and trust signals — the practical details that matter when a customer is booking from abroad or planning a trip on a tight schedule. 

Renty says scaling is less about pushing promotions and more about building a repeatable digital experience: consistent service standards, straightforward policies, and product features that help users decide faster.

Digital Booking and Corporate Demand Support Scaling

Online booking is now the default

In car rentals, the decision is often made before a customer speaks to anyone. The search results page, the availability calendar, and the checkout screen have effectively replaced the front desk for a growing share of bookings. Data from Ratemetrics shows the online share at about 78%, up from 65% in 2020, as websites and mobile apps take over a larger part of distribution.

Mobile changes how customers behave

On mobile, customers tend to move fast: compare options, check terms, and book in minutes — or drop off just as quickly if the process is unclear. Coherent Market Insights suggests over 70% of consumers choose digital booking, while 85% prefer online channels over offline options, keeping pressure on platforms to make the booking flow simple and the terms easy to read.

Renty’s Platform Model

Renty has been upgraded as all the global bookings shift online. The CEO of Renty, Yevhen Parokhod, has linked the company’s expansion to service execution and process discipline, supported by automation and digital distribution. The model is designed to handle demand swings across both retail and corporate customers.

For platforms, much of the competition now plays out in search and on mobile, where customers from around the world expect real-time availability and immediate confirmation. Dubai’s tourism market supports premium rentals for visitors booking transport around short stays and scheduled trips. Renty’s 2025 results — including higher website conversion, growth in app-driven sales, and stronger car and yacht bookings — reflect that shift. The company says it plans to expand its marketplace model across yachts, lease-to-own, and the economy segment as it scales within the UAE and builds capacity for wider growth.

About Renty.ae

Renty.ae, a luxury yacht and car rental company in the United Arab Emirates, is expanding its presence in the car and yacht rental market with an expanded fleet and new digital booking capabilities. The company now offers over 2,200 cars and over 100 yachts, as well as a user-friendly mobile app for convenient and instant booking. For more information, visit renty.ae.

Media Contact

Renty.ae PR Team
pr@renty.ae
+971 55 856 9266

Lumineux®, a leading clean oral care brand offering dentist-led, clinically proven whitening solutions formulated for enamel-supporting results, today announced the launch of its new 10% nano-hydroxyapatite (n-HA) Performance Whitening Toothpaste. The innovative formula delivers brighter teeth while replenishing enamel-essential minerals and supporting long-term enamel health.

Lumineux believes that oral care should deliver real, visible results and protect your smile over time. That belief is called Smile Longevity™: caring for your teeth and gums in a way that supports their health, strength, and appearance, today, tomorrow, and years from now.

Everyday acidic foods and beverages such as coffee, fruit juice, and berries gradually weaken enamel, creating microscopic surface irregularities where stains and buildup can accumulate. To address this challenge, Lumineux developed the 10% n-HA Performance Whitening Toothpaste, a dual-powered whitening solution designed to both restore enamel integrity and gently lift stains.

The formula features 10% n-HA, the clinically-supported level based on published NASA research, that mirrors the natural composition of tooth enamel and dentin. Originally developed by NASA to support astronauts' bone and teeth health in space, n-HA helps replenish lost minerals, support enamel health, and visibly smooth the tooth surface — allowing light to reflect more evenly for a brighter appearance.

In addition, Lumineux’s patent-pending whitening system combines mineral-rich and pH neutral oil-based ingredients to gently lift surface stains without penetrating or damaging enamel, delivering whitening results without the sensitivity.

“For too long, consumers have had to choose between whitening and enamel health,” says Dr. Kourosh Maddahi, one of America’s top cosmetic dentists and founder of Lumineux. “With 10% n-HA and our patent-pending whitening technology, we’ve created a toothpaste that not only brightens teeth, but actively replenishes the mineral enamel is naturally made of. This is the future of whitening — one rooted in the science of Smile Longevity.”

The key ingredients include:

• 10% nano-hydroxyapatite (n-HA): A biomimetic mineral that helps replenish lost minerals and support overall enamel health while visibly improving surface smoothness and brightness.
• Coconut and lemon peel oils: pH-neutral oils that gently lift stains without penetrating enamel.
• Mineral-rich sea salt: Helps gently remove stains while replenishing enamel-essential minerals.

Lumineux 10% n-HA Performance Whitening Toothpaste will retail for $9.99 and be available beginning February 23, 2026, at Amazon, Walmart, and lumineuxhealth.com; Walgreens availability to follow in late March.

Download high-resolution images, courtesy of Lumineux.

About Lumineux

Lumineux® is redefining oral care through its Smile Longevity™ philosophy, an approach focused on protecting and supporting the health, strength, and appearance of your smile over time. Founded by Dr. Kourosh Maddahi, one of America's top cosmetic dentists, Lumineux develops clinically-tested oral care products designed to deliver effective whitening while supporting enamel and gum health without harsh or compromising ingredients. Every Lumineux formula is thoughtfully developed through a clinical lens using advanced, tooth-supporting ingredients to help support enamel and promote whole-mouth health. Lumineux offers a complete system of oral care products, including whitening strips, toothpaste, mouthwash, and daily care solutions, available at major retailers such as Target, Walmart, and Amazon, as well as lumineuxhealth.com. Learn more at lumineuxhealth.com.

Media Contact

Sam Dwyer
samantha.dwyer@amp3pr.com

Proxy provider ProxyWing reported a substantial increase in demand for proxy services in Russia and Iran amid tighter access conditions for WhatsApp and Telegram messengers and ongoing regional instability.

According to internal company data comparing equivalent reporting periods:

• Demand for WhatsApp-related proxy services increased by approximately 486% over six months.
• Telegram-related proxy demand increased by approximately 720% month-over-month.
• Proxy uptake in Iran grew by approximately 728% over three months.
• Proxy server uptake in Russia grew by approximately 716% over three months.

ProxyWing notes that the strongest demand signals are tied to maintaining service continuity for communications and workflows when mainstream channels become unreliable or unreachable.

“Demand for alternative routing rises quickly when access conditions change,” said Daniil Kostin, CEO of ProxyWing. “When messaging platforms become unreliable or harder to reach, teams look for proxy-based routes to keep communications and workflows running.”

Russia: Messaging Access Restrictions Drive Demand Signals

ProxyWing attributes part of the demand growth in Russia to restrictions affecting access to major messaging platforms, including WhatsApp and Telegram. The company also reports that access to ProxyWing’s website has been restricted in Russia by the federal communications regulator Roskomnadzor amid broader enforcement actions targeting tools associated with cross-border routing and access.

ProxyWing states the practical consequences go beyond consumer inconvenience:

• Customer communication becomes fragile: support chats, order confirmations, appointment reminders, and post-sale messaging lose reliability.
• Internal collaboration slows down: teams that coordinate via Telegram and WhatsApp face delays and missed handoffs.
• Cross-border communication becomes inconsistent: companies working with foreign partners, clients, contractors, and payment providers lose the fastest day-to-day channel for coordination.
• Marketing and community channels weaken: Telegram communities used for retention, announcements, and product updates lose reach exactly when responsiveness matters most.

Iran: Growing Need of Foreign Proxy Endpoints for Accessing International Resources

ProxyWing says demand patterns tied to Iran reflect one simultaneous trend: increased interest from Iranian users in foreign proxy endpoints for accessing international resources.

“Restricted information environment and access to western news media has become impossible without proxies and VPN services,” said an Iranian user speaking on condition of anonymity. “For many people, it’s about being able to communicate freely, do work tasks, and use global services without disruption.”

Market Context: Digital Fragmentation and Regional Access Policies

Industry observers increasingly describe a broader trend of digital fragmentation, where diverging regulatory policies and platform-level restrictions create direct operational risk for internationally active users and businesses.

ProxyWing states that the strongest demand signals come from:

• Small and mid-sized digital businesses
• E-commerce operators
• Market intelligence teams
• Cross-border media buying and ad verification workflows
• Remote and distributed teams operating across jurisdictions

Mykyta Korniienko, CEO of Afina Browser, commented: “Rising proxy demand in Russia and Iran is a predictable response to tighter access to major messaging platforms. Users are looking for stable, reliable ways to stay connected. What matters now isn’t simply using a proxy, but the strength of the underlying infrastructure, support for modern protocols, resilient routing, and consistent performance. Restrictions don’t reduce demand; they accelerate the adoption and development of access technologies.”

About ProxyWing

ProxyWing specializes in premium private proxy solutions, including residential, ISP, and dedicated IPv4 options. Our proxies are highly effective for a range of activities such as online gaming, social networking, web scraping, sneaker sites, online marketplaces, cryptocurrency operations, and more. Additionally, we provide an array of valuable features such as an affiliate program for referred users, an internal site balance, and automatic delivery. We ensure 99% uptime, exceptional speed, round-the-clock technical support, and access to a variety of subnets in most major locations. For more information, visit proxywing.com.

Media Contact

Daniil Kostin
CEO, ProxyWing
business@proxywing.com

Antony Brown
ProxyWing
media@proxywing.com

RiseGuide, a self-development platform serving over 500,000 users globally, announced the launch of SEEK: Search Engine for Expert Knowledge, a proprietary feature designed to cut through digital noise and deliver verified, actionable answers based on the documented methodologies of world-class performers.

Unlike general-purpose AI tools that prioritize plausibility over accuracy, SEEK operates as a closed-loop knowledge system that draws exclusively from a catalog of publicly available materials from recognized authors and researchers. The feature, now available to all premium subscribers following successful beta testing, addresses a growing challenge facing professionals and self-development aficionados alike: access to an overwhelming volume of contradictory advice with no clear path to practical implementation.

“80% of people quit their personal development goals in the first two weeks. Most New Year’s resolutions get abandoned by February. We are convinced it’s not a motivation problem — it’s an advice overload problem,” said Oleksandr Matsiuk, CEO and founder of RiseGuide. “You type a question into Google and get a million results that contradict each other. You ask ChatGPT, and it gives you something that feels generic and vague. SEEK is different. Curated sources, trusted answers, content optimized for value rather than keywords, no ads or promotions.”

Market Context

The global self-improvement market is projected to reach $56.66 billion by 2027, growing at a compound annual growth rate of 5.1%, according to industry research. However, completion rates for online courses remain low, with studies showing that over 80% of users abandon personal development programs within the first two weeks — a pattern similar to failed New Year's resolutions.

RiseGuide's approach centers on digestible content formats and practical assignments designed to improve retention and follow-through. The platform competes in a space occupied by companies like Masterclass, Skillshare, Blinkist, and Coursera, but differentiates through its focus on personalized, expert-sourced micro-learning rather than long-form courses or book summaries.

The Problem SEEK Solves

A search for "how to be more productive" returns over 500 million results, with top placements dominated by ads and SEO-optimized content written by generalists. General AI models, while useful for certain tasks, often generate plausible-sounding but generic advice when addressing personal development questions — a byproduct of training on the averaged-out content of the internet.

SEEK takes a different approach. Instead of scraping open web sources or predicting statistically likely responses, it consults frameworks developed by specific domain experts whose methods have produced documented results. SEEK combines rigorous human curation where only the best, verified sources and expert frameworks are manually selected with purpose-built algorithms designed to extract the most practical, actionable insight for any self-development question. Users receive targeted guidance derived from the work of neuroscientists, CEOs, negotiation specialists, top TED-talk speakers, and cognitive psychologists without the noise of unverified sources.

How SEEK Works

Users enter a question and receive a layered response built from verified expert sources within seconds.

• Video evidence: SEEK surfaces exact video clips showing the expert discussing the topic. For example, a user struggling with public speaking anxiety and searching “how do I become a more confident speaker?” doesn't receive a list of generic tips. Instead, SEEK returns specific vocal control techniques from communication experts, timestamp references to relevant TED talks, YouTube videos, and podcasts, and a concrete exercise to practice before the next presentation.
• Executive summary: A concise text synthesis of key insights for quick reference.
• Deep dive: Full sourced answers with links to original content, allowing users to verify every claim.
• Action step: Each response includes a specific, immediate action the user can take to apply the information.
• Related questions: SEEK suggests intelligent follow-up prompts to deepen understanding and explore nuance.

The system is built on three core principles:

1. Verified sources only: SEEK draws from insights synthesized from the publicly available work of over 300 experts, including behavioral scientists, Nobel laureates, memory experts, leadership authors and coaches, business strategists, habit formation researchers and many more. Each source is hand-selected and vetted by RiseGuide's team.
2. No hallucinations: Because SEEK operates within a defined knowledge base rather than generating probabilistic responses, it avoids the fabrication issues that plague open-domain AI systems. All outputs are source-attributed; if the library doesn’t cover a topic, the system acknowledges the gap rather than inventing an answer.
3. Context-driven answers: Responses include not just information, but application.

Personalization at Scale

SEEK complements RiseGuide's structured learning journeys, which include the Charisma Mastery track for professionals looking to strengthen communication skills and executive presence, and the Intelligence Training program focused on memory, focus, and cognitive performance. The platform combines interactive lessons, videos, micro-learning assessments, and now on-demand expert queries to create a comprehensive learning system.

Availability

SEEK is available immediately to all RiseGuide paid subscribers through the RiseGuide iOS and Android mobile applications.

About RiseGuide

RiseGuide is an edtech platform that transforms the proven strategies of top performers into practical, daily lessons and personalized development plans. Users learn to build personal brands, master communication skills, strengthen cognitive abilities, and develop professional presence through content inspired by methodologies from leading experts across multiple disciplines. Since its founding in 2024, RiseGuide experienced 5x year-over-year growth and now serves over 500,000 users committed to replacing passive screen time with active personal growth. For more information, visit riseguide.com.

Media Contact

Anastasiia Sliusarenko
Head of Communications, RiseGuide
anastasiia.sliusarenko@skelar.tech

Awatif Mohammad Shoqi Advocates & Legal Consultancy has announced the continued strengthening of its cross-border legal services, reinforcing its capacity to support clients involved in multi-jurisdictional legal matters. The initiative is led by the firm’s principal, Mrs. Awatif Al Khouri, and reflects the firm’s longstanding focus on serving both local and international clients within the UAE legal framework.

With more than three decades of legal practice in the UAE, Awatif Mohammad Shoqi Advocates & Legal Consultancy provides representation across all levels of the UAE courts, from the Court of First Instance to the Supreme Court. The firm’s cross-border services are designed to address the increasing legal complexity faced by foreign individuals, multinational companies, and international institutions operating or litigating in the UAE.

In recent months, the firm has implemented updated internal procedures for managing multi-jurisdictional cases, including matters related to the enforcement of foreign judgments and cross-border commercial disputes. Additional legal resources have also been allocated to support expatriate clients and foreign corporate entities involved in UAE court proceedings.

The firm regularly handles matters involving international family law, civil and commercial disputes, corporate advisory, enforcement of foreign judgments, and legal representation for foreign nationals. These services are supported by the firm’s experience working with embassies, international organizations, and overseas legal counterparts.

Mrs. Awatif Al Khouri, who founded the firm in 2003 after training and qualifying in Dubai, has played a central role in shaping its international-facing legal practice. Fluent in English and French, she is approved by the French Embassy in Dubai, as well as the British Embassy and the American Embassy in Abu Dhabi, to provide legal consultancy and representation for their nationals in individual cases.

“Our work increasingly involves matters that extend beyond a single jurisdiction,” said Mrs. Awatif Al Khouri. “Strengthening our cross-border legal services ensures that clients receive representation that is aligned with UAE law while also accounting for the international context of their cases.”

The firm’s cross-border capabilities are supported by its familiarity with UAE federal and local laws, procedural requirements, and regulatory frameworks, combined with practical experience coordinating with foreign legal systems. This approach allows the firm to manage cases involving international elements while maintaining compliance with UAE legal standards.

According to Mrs. Al Khouri, the firm’s focus remains on clarity and continuity for clients navigating unfamiliar legal environments. “Our role is to guide clients through the UAE legal process in a structured and transparent manner, particularly when their legal matters involve foreign laws, institutions, or jurisdictions,” she said.

Over the years, Awatif Mohammad Shoqi Advocates & Legal Consultancy has represented corporate and institutional clients alongside individual litigants, including expatriates and foreign investors. The firm’s client base reflects the UAE’s diverse business and residential landscape, with matters frequently involving cross-border commercial relationships, international family arrangements, and multinational business operations.

The strengthening of cross-border legal services is part of the firm’s ongoing operational focus rather than a shift in direction. By consolidating its experience and resources in this area, the firm aims to continue providing consistent legal support to clients whose matters involve both UAE and international considerations.

Awatif Mohammad Shoqi Advocates & Legal Consultancy is headquartered in Dubai and operates in accordance with UAE legal and regulatory requirements. The firm continues to work with clients across sectors while maintaining its presence before UAE courts and relevant authorities.

About Awatif Mohammad Shoqi Advocates & Legal Consultancy

Awatif Mohammad Shoqi Advocates & Legal Consultancy is a UAE-based law firm founded in 2003 by Mrs. Awatif Al Khouri. The firm provides legal representation and consultancy services across all levels of the UAE court system, including the Court of First Instance, Court of Appeal, and Supreme Court. With legal practice experience dating back to 1989, the firm advises corporate, institutional, and individual clients on civil, commercial, family, and cross-border legal matters. For more information, visit www.alrowaad.ae.

Media Contact

Awatif Shoqi
info@alrowaad.ae