Jersey City-based agency is recognized for getting commercial contractors cited in ChatGPT, Perplexity, and Google AI Overviews, featuring a roofing client that now holds 40% of AI voice share in its market.

JERSEY CITY, NJ, October 9, 2026 (EZ Newswire) -- Estes Media, a construction marketing agency serving commercial and residential contractors, SaaS companies, suppliers, and manufacturers, has been named one of the "7 Best GEO Agencies to Hire in 2026" by DesignRush. The ranking, published Sept. 28, recognizes agencies that earn their clients citations inside AI-generated answers from ChatGPT, Perplexity, Google AI Overviews, and other answer engines.
Estes Media is the only construction marketing agency on the list. It appears alongside national firms including Moburst, Searchbloom, and Intero Digital.
DesignRush's list adds to Estes Media's recognition as a top construction marketing agency by its own peers. Thrive Agency included Estes Media in its "15 Best Construction Digital Marketing Agencies in 2026," roundup, and The Marketing Agency named it in its "11 Top Construction Marketing Agencies in 2026."
DesignRush selected agencies based on experience, service depth, client results, and their ability to earn real AI search visibility. In the write-up, DesignRush described Estes Media as a done-for-you marketing team for B2B companies, with GEO and AI search visibility at the center of a program built on a strong SEO foundation.
The ranking highlighted Estes Media's work with its client WNC Roofing, the top commercial roofing contractor in North Carolina. The company's content had been written for keywords, which left it hard for AI engines to quote. Estes Media rebuilt it around answer-first content blocks and FAQ sections where each answer stands on its own. The team added schema markup identifying WNC as a service business, then built out topical depth across its core services and service areas with named projects and dated examples.
WNC Roofing now holds 40% voice share in AI search results for its core services and markets, ahead of every competing contractor. Its existing organic rankings held steady throughout. In Perplexity, WNC appears second among commercial roof repair contractors in North Carolina.
The recognition comes as AI answers reshape how buyers find contractors. DesignRush's report cites Ahrefs data showing the share of Google AI Overview citations pulled from top-10 ranking pages fell from 76% in July 2025 to about 38% by March 2026. Ranking on page one no longer guarantees a contractor gets named when a property manager or general contractor asks an AI tool who to call.
"Your next customer is asking AI tools like Claude, ChatGPT, and Gemini who the best commercial roofer in town is and who can solve their problems, and the answer comes back with three names," said Joshua Estes, founder and partner of Estes Media. "If you're not one of them, you never get the lead or call. We started building GEO into every client program because the contractors and brands we work with were ranking well and still getting left out of the answer. Wins like WNC's prove you can win both."
Estes said the agency treats AI visibility as part of the same system as SEO, paid media, and conversion tracking rather than a separate add-on. "A citation is only worth something if the call it produces gets tracked, answered fast, and booked. That's the infrastructure we build."
About Estes Media
Estes Media is a full-service B2B marketing agency serving clients in commercial construction, manufacturing, and venture-backed SaaS. With a team of builders, creatives, and strategists, the agency helps brands go from "scrappy" to "scalable," offering services including branding, web design, SEO, paid media, and growth strategy. For more information about how Estes Media helps elevate your brand, visit estesmedia.com.
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