Unlisted, a groundbreaking digital real estate community focused on the 98% of homes that aren’t for sale—yet, today announced that Justin Farmer of Briggs Freeman Sotheby’s International Realty has joined the platform as a Local Expert for buyers and homeowners in Dallas, representing the 75220 and 75080 ZIP codes. Justin joins his Briggs Freeman Sotheby’s International Realty colleagues Melissa Frantz-Ellerman, Jason Clark, and Ashley Mooring.
Unlisted’s technology is designed to open up possibilities for everyone in the real estate ecosystem: buyers, homeowners, and agents alike. Buyers gain new ways to discover homes they love beyond what’s listed on the MLS. Homeowners gain tools to better understand interest in their property and connect with potential buyers. Real estate professionals gain a program that elevates their expertise and brings more possibilities into view for their clients.
Unlisted uses publicly available data to create a digital property profile for every home in the country. These records can be quickly searched and organized into curated lists of homes that meet a buyer’s criteria. Though not for sale, buyers can join a Waitlist for their favorite homes, creating new possibilities for buyers and agents to connect and giving homeowners options they may not have considered.
Each vetted real estate professional that partners with Unlisted receives an agent profile linked to every home in their ZIP code. Only one agent is selected per ZIP, highlighting their expertise and credibility in that market. As Unlisted continues to expand this network nationwide, the goal remains the same: to provide buyers, homeowners, and agents with a platform built on connection, expertise, and meaningful insights.
Justin Farmer has established himself as a trusted presence in Dallas’s residential real estate market with more than a decade of experience and a proven track record of success. A native Texan raised in the Park Cities, Justin combines deep neighborhood expertise and trend awareness with today’s most effective marketing tools and technology to serve buyers, sellers, investors, and developers. Known for his client-first approach and calm guidance, Justin brings clarity and commitment to every transaction, whether navigating new construction, investment opportunities, or family homes.
“I want homeowners and buyers in Dallas to know they have someone they can rely on for clarity and guidance. With Unlisted, I can connect them to opportunities that aren’t always visible on the market, helping them make confident decisions,” said Farmer.
“Justin Farmer brings a unique combination of local roots, client-first service, and market expertise to Unlisted. His presence in Dallas strengthens our network and gives homeowners and buyers a trusted partner to guide them through every option.” said Katie Hill, founder and CEO of Unlisted.
To learn more about Unlisted, visit UnlistedHomes.com. For Unlisted for Agents, visit UnlistedHomes.com/Agents.
To learn more about Justin Farmer, visit his Unlisted Profile or his website.
About Unlisted
Unlisted focuses on the 98% of homes that aren’t for sale—yet. The company empowers home buyers to join the Waitlist for homes they love that aren’t for sale—in other words, unlisted. At the same time, homeowners collect a Waitlist of interested buyers for whenever the time comes to sell, giving everyone a head start. Unlisted also allows homeowners to control how their home is presented online; they can create a stunning up-to-date property profile that shows off the home’s best features and attracts more interest. With more time and more connection, Unlisted is a more human way to explore real estate that drives better outcomes for all. For more information, visit UnlistedHomes.com.
Media Contact
Sophia Jacomet
sophia@unlistedinc.com