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Soozy's Grain-Free Launches in Sprouts Farmers Market, Adds Birthday Cake Donut

July 6, 2022 10:12 AM
EDT
(EZ Newswire)
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Soozy's Grain Free, the family-favorite gluten-free baked goods company, continues their mission of bringing convenient, nutrient-rich and delicious baked goods to customers, with a national roll-out at Sprouts Farmers Market. Soozy's new, 4-count donut boxes are now available in Sprouts stores nationwide. Flavors include Double Chocolate Donuts & Birthday Cake Donuts, both in multi-pack boxes.

Soozy's baked goods are:

  • Certified Gluten-Free
  • Made without grains, dairy, soy, gums, refined sugar, preservatives and fillers
  • Non-GMO Project Verified, Certified Kosher OU, Certified Glyphosate-Free
  • Made with half the amount of sugar of a traditional baked good
  • Fully-baked and ready-to-eat!

"As someone who used to have to avoid many of the "fun" nostalgic snacks and treats due to a severe gluten sensitivity (including traditional donuts), I'm delighted to be able to offer customers a product that's truly delicious, nutritious, and also fun to enjoy," says Mason Sexton, Soozy's co-founder. "It's a flavor profile that we've received great initial feedback on with the launch of our Birthday Cake Cookies in 2020. To be able to recreate the nostalgic vanilla birthday cake flavor profile in a baked good without the refined sugar, gums, grains and artificial dyes, all while keeping the soft and delicious donut texture is no easy feat, but we were up for the challenge.

Soozy's Birthday Cake Donuts are mindfully sweetened with organic coconut sugar and maple syrup in small quantities, to satisfy your sweet tooth in a nourishing way, without the refined sugar, processed grains and artificially-colored sprinkles found in traditional baked goods. Instead, Soozy's is using sprinkles colored from plants and vegetables, including red cabbage, beet, and turmeric, to ensure their donuts are just as nutritious as they are delicious.

"We are thrilled to be able to partner with Sprouts on our newest donut innovation, and are grateful for their support in bringing this product to market, together," Mason says. "We've been working on perfecting our Birthday Cake Donut recipe for a few years, and are incredibly excited to share this flavor profile with customers."

The suggested retail price is $7.99 for 4, individually-wrapped, ready-to-eat donuts. Starting now, customers can find them chillin' in the frozen dessert aisle at Sprouts stores.

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