Philip Farr, Vanguard Properties' top buyer’s agent, today announced the upcoming launch of a new luxury real estate brand focused on delivering data-driven, bespoke service to discerning clients in San Francisco's most exclusive neighborhoods. Farr was recently named the No. 1 Top Buyer’s Agent at Vanguard Properties, a recognition based on gross sales volume data from the San Francisco Association of Realtors® (SFAR) Multiple Listing Service (MLS) for 2024.
This achievement marks a rapid ascent in one of the nation’s most competitive real estate markets. "Success in real estate usually takes years. To reach this level in just two years feels extraordinary," says Farr. "I’m creating a model where luxury real estate feels more like haute couture than a standard transaction."
A Rapid Rise in San Francisco’s Luxury Real Estate Market
Farr has built a reputation for thoughtful, data-informed representation in elite neighborhoods like Pacific Heights, Cow Hollow, Presidio Heights, and the Marina. With his combination of precision, vision, and local expertise, he has helped high-profile clients discover homes that align with both their aspirations and lifestyles. His recent accolades include the LuxeSF Rising Star Award (2024) and Top Producer status at Vanguard Properties.
Merging Business Acumen with Luxury Representation
Raised in the Bay Area and a graduate of Carnegie Mellon University, Farr began his career at Deloitte before negotiating more than $200 million in contracts as a Silicon Valley startup executive. That experience now informs his approach to luxury home buying in San Francisco: strategic, client-first, and deeply analytical.
A record-breaking collegiate swimmer, Farr credits competitive athletics with building the discipline and resilience that power his results.
What’s Next: Launching a New Luxury Real Estate Brand in 2025
In late 2025, Farr will unveil a new brand that combines data-driven insights with bespoke client service, reimagining what it means to work with a luxury real estate agent in San Francisco. This initiative is more than a personal milestone, it aims to set a new industry benchmark for how high-end real estate is practiced.
About Vanguard Properties
Vanguard Properties is one of the Bay Area’s top residential real estate brokerages, known for innovative marketing and market-leading results. The firm consistently ranks among San Francisco's elite agencies.
About Philip Farr
Raised in the Bay Area, Philip Farr is a San Francisco luxury real estate advisor and the principal of Philip Farr Properties. He partners with founders, executives, and other professionals seeking exceptional homes across the Marina, Cow Hollow, Pacific Heights, Marin, and other exclusive markets. A lifelong local, Philip blends nuanced neighborhood insight and architecture fluency with sharp analytics to navigate complex transactions with precision and discretion. From historic estates to modern ocean-view residences, he treats every search and sale as a bespoke engagement. Philip anticipates needs, simplifies decisions, and advocates relentlessly, so clients move confidently into homes that reflect their ambitions and lifestyles.
Media Contact
Anne-Alexis Moody
Head of Operations
anne@philipfarrproperties.com
+1 424-440-3020
